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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Meet Dr Aliza le Roux, Prestige Scholar
2013-07-10

 

Dr Aliza le Roux
Ground-breaking research on gelada ape made waves.
Photo: Sonia Small
10 July 2013


Dr Aliza le Roux is an NRF Y2-rated senior lecturer in the Department of Zoology and Entomology on the Qwaqwa Campus. She joined the Vice-Chancellor’s Prestige Scholars Programme (PSP) in 2013.

Dr le Roux has devoted the past decade to research on the cognitive and communicative skills of wild mammals in the arid regions of South Africa and the highlands of Ethiopia.

She spent four years as postdoctoral research fellow at the University of Michigan, leading to ground-breaking work on the cognitive and communicative underpinnings of gelada monkey behaviour. This was published in Nature Communications and created waves in the international scholarly community.

Most recently, Dr le Roux has focused on the paternal care of an eccentric canid– the bat-eared fox. She is convinced that we have much to learn about ourselves from animals outside the primate order. This unusual little fox eats mainly termites, and males – rather than females – take care of the offspring. The reason why, is still a mystery Dr le Roux hopes to unravel. Little is known about the physiological stress that foxes face, or how paternal care affects the father, the mother, and the pups. Even in humans, the true impact of paternal care is poorly understood.

With this ground-breaking project, Dr le Roux hopes not only to describe the ecology and physiology of fatherhood, but also how a father’s care can affect the cognitive development of his offspring.

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