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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Qwaqwa Campus Open Day a big success
2013-08-12

 

12 August 2013
Photo: RooistoelTV

   Open Day video clip (YouTube)

Thousands of learners in their colourful uniforms descended on the UFS Qwaqwa Campus to attend Open Day 2013.

This annual event enables learners and community members to know more about the study programmes that the campus offers as well as information regarding financial aid opportunities, sports and culture, health and wellness, residence life, amongst others.

During the formal welcome session, the learners were given a better understanding of what the university is all about.

Campus Principal Prof Prakash Naidoo gave the learners what he referred to as the top reasons why all the students in attendance would find it attractive to enrol with the Qwaqwa Campus in 2014.

“We have a diverse culture where everybody feels welcomed. We are also the fastest transforming university in the world. Our unique UFS101 learning programme teaches you about life in general. There’s no doubt that we have the best Vice Chancellor and Rector in Prof Jonathan Jansen,” Prof Naidoo said.

In encouraging learners to work harder in order to achieve the goals that they had set for themselves, Dr Elsa Crause, Campus Vice Principal: Academic and Research, emphasised on the importance of reading. “Reading and studying hard are important if you are to succeed in life. For you to achieve the best and to make your student life interesting, you must read as much as you write,” she said.

After the formal welcome session that included entertainment by students, the learners were ushered to various faculties and departments to give them first-hand experience of what it feels like to be a Kovsie.

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