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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

University welcomes new first-year students
2014-01-20

 

"Welcome to Kovsieland! The time of your life has just begun."

With these words Prof Jonathan Jansen, Vice-Chancellor and Rector, welcomed thousands of new first-year students. They attended a welcome ceremony with parents and guardians on the Bloemfontein Campus.

The arrival of first-year students saw the campus come to life, with the area in front of the Main Building turned into an open-air venue. A festive atmosphere prevailed, with live music filling the air and residences camping on the grass surrounding the area. Those who came out to welcome the new first-years, included members of the rectorate, the deans of all seven faculties and the student leadership.

"You are the smartest in the country," Prof Jansen told the new Kovsie students, informing them that thousands applied, but did not make it because of limited space. "We took the best students," he informed the large crowd, telling them that the more than 4 000 new Kovsies come from all over South Africa and the continent.

"This university is about high academic standards for its staff and its students. This is a place where we respect people, irrespective of where they come from, how they pray and how they love," Prof Jansen added.

Prof Jansen brought laugher to the audience, sharing tips for first-years from senior students, among them jewels like, "Wear flip-flops in the shower, you never know what the science students left behind" and "Don't keep your boyfriend back home, you never know what you will get at the university."

Phiwe Mathe, SRC President of the Bloemfontein Campus, added to the list of tips, telling first-years to have a hunger for knowledge and be open minded. "Participate in life on campus and ask important questions," he urged them. "There is plenty to learn at this university. "

Here is an idea where our students come from:
Eastern Cape: 395
Free State: 1701
Gauteng: 632
KwaZulu-Natal: 692
Limpopo: 333
Mpumalanga: 211
Northern Cape: 313
North-West Province: 243
Western Cape: 171

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