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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

A Kovsie parade through Bloemfontein's streets
2014-02-04


Photo: Albert van Biljon

The community of Bloemfontein came out in numbers to watch the annual Kovsie Rag procession on Saturday 1 February 2014. Young and old lined the roads around the Bloemfontein Campus to get a glimpse of the colourful floats moving through the city’s streets. Onlookers showed their support for the UFS’s charitable fun drive, dropping coins in the money tins of first-year students who made their way through the crowds.

Celebrating the hard work of students who spent hours building floats, festivities kicked off with a morning parade to Heidedal and Mangaung. Here the Rag Office distributed 10 000 meals to members of the community.

With a beloved Hollywood panda as their inspiration, JBM, Soetdoring and Imperium residences were crowned winners of the movie-themed float-building competition later the evening. Their Kung Fu Panda float led the way as the main procession made its way to the Chevrolet Cricket Stadium for a night of celebration with music stars Mango Groove, Zakes Bantwini and Robbie Wessels.  

Mango Groove had the audience on their feet playing well-known hits like Special Star, Moments Away and Hometalk. Robbie Wessels and Bantwini also didn't disappoint, with the audience stomping feet to their music. In addition, partygoers were treated to an amazing fireworks display that lightened up the Bloemfontein night sky.

Float-building results: 

  • Overall winners: JBM, Soetdoring and Imperium 
  • Winners Pool A: JBM, Soetdoring and Imperium
  • Winners Pool B: Welwitchia and Tswelopele 

The overall assessment of floats was made up of 100 points. The impression of the floats on the little ones was very important, as children judges awarded 25% of the score. They gave a mark out of 10 and it was converted to a mark out of 25.

The assessment by the adult judges counted for 75 points. The criteria were as follows:

  • General impression and colour: 25 points
  • Detail: 25 points
  • Did the float complement the theme: 15 points

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