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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Six of our students on their way to Stanford Sophomore College
2014-08-21


Back, from the left are: Philip Kitsopoulos (BCom Law), Ulrich Kristen (Medicine)
and Stephan Erasmus (Medicine).

The university hosted a send-off function for our students who are about to attend a three-week seminar at Stanford Sophomore College (SoCo).

Six Kovsie students were selected to attend the seminar at the Stanford SoCo in September 2014. This programme is an immersive learning experience where participants attend class meetings during the morning. Their afternoons include class activities, explorations of Stanford, field trips as well as organised events.

UFS students were invited to apply for one of six SoCo courses in February 2014. After months of apprehension, the successful Kovsie applicants were announced in May this year.

These outstanding Kovsie students and the courses they will attend are:

  • Sebabatso Makafane, Vuyisile Kubeka and Philip Kitsopoulos – New Millennium Mix: Crossings of Race and Culture;
  • Ulrich Kristen – Resistance Writings in Nazi Germany;
  • Kaylene Pillay – Ghost Stories: Why the Dead Return and What They Want From Us; and
  • Stephan Erasmus – Responses to the AIDS Epidemic.

During the farewell function, Rudi Buys: Dean of Student Affairs, handed the students their flight tickets and visas. This was followed by messages of support from Dr Lis Lange, Directorate for Institutional Research and Academic Planning, and Prof Neil Roos from the Centre for Africa Studies.

Prof Roos concluded the evening’s programme with some advice for these students. “Don’t go there and come back to copy the students and personalities you meet there. Go there and show your own characteristics to them.”

The six Kovsies will depart on 29 August and return home on 19 September 2014.

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