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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Emily Matabane transforms perceptions of the deaf community
2014-09-22

 

Emily Matabane

September is International Deaf Awareness Month and Emily Matabane – a lecturer at our Department of Sign Language – let us into the world of the deaf. A world she herself lives in.

Through the aid of Tshisikhawe Dzivhani, an interpreter, Matabane shared her experiences with us in a question and answer (Q & A) session.

Q: Tell us about your career as a lecturer in Sign Language.

A: I started working at the university as a Sign Language lecturer in 2000. I have a lot of deaf and hard of hearing people in my family and I also went to a deaf school. My mother is hard hearing and after graduation I taught her sign language. This made me want to teach other people sign language, who in turn will teach more people as well.

Q: What are common misconceptions about the deaf community?

A: Hearing people will often think you are stupid if you are deaf. But in fact we can still understand people – for instance, if they write down what they want to say when we don’t have an interpreter with us.

People also thought I couldn’t drive or buy a car because I am deaf – while I actually had a valid driver’s license. When I wanted to get a loan at the bank to buy my car, they wanted a doctor’s letter to prove that I’m allowed to drive, even though I have a license. Eventually, I did get the loan and I did buy the car!

Q: How can hearing people support the deaf community?

A: People can learn sign language. That is what I wanted to achieve when coming to university as a Sign Language lecturer. Hearing students who will become psychologists, teachers and social workers will be able to work with deaf people and perhaps teach others sign language too. Deaf people simply need more people to socialise with them.

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