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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Our 2014/15 male and female Rag finalists announced
2014-11-10

More than 100 applied. Only 20 remain.

From the ranks of the semi-finalists – who managed to raise an astonishing R250 000.00 for the Kovsie Rag CS (Receive and Give Community Service) – we now have the names of our 20 finalists.

The Brutal Fruit UFS Rag CS Queen finalists are:

  • Ansunel Schutte
  • Carla de Bruyn
  • Chante Marais
  • Charissa Venter
  • Diederi Venter
  • Erne van Wyk
  • Karen Janse van Rensburg
  • Mia van Rensburg
  • Selebogo Lekalake
  • Stephanie Enslin

The Brutal Fruit UFS Mr Rag CS finalists are:

  • Marcques Fourie
  • Americo Lottering
  • Brandon van Wyk
  • Danzel Rademan
  • Kabelo Mashabe
  • Ludwig Dohne
  • Marius Croucamp
  • Thomas Kolathu
  • Spurgeon Pijoos
  • Wilmar van Niekerk

These 20 finalists had to choose a charity or organization for which they will continue to raise funds. With the support of the public and business sector, these young men and women will be able to continue to make a difference in our community.

With a current turnover of about R5.5 million, we are today reckoned as the largest Rag CS per capita in South Africa. Goods and/or money to the value of R2 million were distributed by Kovsie Rag CS during the 2013/14 book year – to the benefit of numerous charities.

The annual Brutal Fruit UFS Rag CS Coronation Ball has become a highlight on the Free State’s social calendar. The UFS RAG CS Queen and UFS Mr RAG CS 2015 will be crowned at this lustrous event on 13 February 2015.

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