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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Kovsies among top SADC debaters
2014-11-26

From the left are: Matlhodi Leteane and Lehakoe Masedi.

The UFS Debate Society is definitely not all talk and no action. They ranked 10th at the Southern African Development Community (SADC) Debate Open held in Gaborone, Botswana, from 14 – 16 November 2014.

Kovsie students Lehakoe Masedi (second-year BCom Law) and Matlhodi Leteane (first-year LLB Law) teamed up to represent our university at the prestigious SADC event hosted by the University of Botswana Speaking Union. Eight Southern African countries were represented as well as six universities from South Africa.

“Attending a tournament focused on the debating of regional issues and solutions was a great reward and we wish to take part in more of these tournaments in future,” says Lehakoe.

Out of a pool of 40 of the best individual speakers in Southern Africa, Lehakoe and Matlhodi were jointly awarded 18th place.

“Debate continues to help the growth of the student community and the attendance of such debate tournaments lends a lot of help to the internal growth of not only our partnership but our debate society as a whole,” says Lehakoe. “We take great pride in our performance, especially as first-year *British Parliamentary speakers. We wish to improve and grow as we progress further in our debate careers.”

*British Parliametary speaking is the style of debating used by university institutions.

 

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