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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Thinking stone artist on his way to Italy
2015-04-29

Willem Boshoff

Professor extraordinary at the UFS Department of Fine Art, Willem Boshoff, together with other South African artists, will represent the country next month at the Venice Biennale.

The 56th Biennale takes place between 9 May and 22 November 2015. It is regarded as the world’s most important art event, with 53 countries taking part. This year the artists will take part in the exhibition entitled What remains is Tomorrow, which will take place in the Arsenal complex in the Italian city of Venice, where it will be on view.

Boshoff was responsible for one of the sculptures known as the Thinking Stone, that may be seen in the middle of the Bloemfontein Campus, in front of the Main Building and next to Red Square.

This work consists of a 32-ton black granite block excavated from the Boschpoort stone quarry in Belfast, Mpumalanga. The block has engravings that are copies of the prehistoric rock paintings (also known as petroglyphs) from Driekopseiland (a prehistoric rock art area near Kimberley). Together with the engravings, on the front of the block, there are sand-blasted inscriptions in six languages of verses and well-known quotations that refer to the word “rock”. These inspire further thought and contemplation. Boshoff has created similar works, including Children of the stars, situated at the Cradle of Mankind.

Boshoff is also known for very innovative and conceptual works, and has created various public artworks, both nationally and internationally. His work includes commissions from the University of Johannesburg, The Constitutional Court, the Mpumalanga Legislature in Nelspruit, and South Africa House in London’s Trafalgar Square.

His work focuses regularly on relationships and social interaction. Generally, they are also the subject of subsequent discussions.       

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