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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Kovsies champion sprinter sets South African records twice in a row
2015-07-02

Wayde van Niekerk
Photo: Anja Aucamp

On Saturday 13 June 2015, Wayde van Niekerk clocked 44.24 seconds at the 400m finish line of the Diamond League meeting in New York. Van Niekerk’s gold-medal performance improved on his previous South African record of 44.38.

The Kovsies champion sprinter now occupies third position in the world 400m rankings after beating former 400m record holder, Christopher Brown of the Bahamas, whose 44.74 dash earned silver, and United States’ Tony McQuay’s 45.26 won him bronze.

Van Niekerk experienced it as “a good race and a good confidence booster” in light of his forthcoming Diamond League meetings on 4 July in Paris (400m) and 14 July in Lucerne (200m).

The university was made proud recently when Van Niekerk broke the 1986 African record on Sunday 7 June 2015 at the Diamond League meeting in Birmingham. He made his mark with a time of 31.63 seconds, thus smashing Ivorian Gabriel Tiacoh’s 31.74.

In a single week, Wayde van Niekerk sets new African record, which placed him in 10th place on the world list in the 300m, and improves on a national record set by South African sprinter, Morné Nagel in 2006.

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