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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Alumnus presents 27th Sophia Gray Memorial Lecture

2015-09-07

Anton Roodt
Photo: iFlair

In a packed Civic Theatre in Bloemfontein, Anton Roodt, an alumnus from the UFS Department of Architecture, presented the 27th Sophia Gray Memorial Lecture.

Roodt received numerous awards for his work during his career. He also completed three masters degrees at the UFS, all of them cum laude.

The theme for his lecture was: Big dreams in a small city. Places of memory¦Spaces of imagination.

In his presentation, he focused mainly on President Brand Street, one of the most beautiful streets in South Africa – a gem waiting to be rediscovered, as well as Waaihoek, where many projects are planned for the future.

During his career, Roodt has been involved in various projects in these areas, including the Fourth Raadsaal, for which he received a FSIA Award in 2011. The Mapikela House in Batho is another project he was involved in.

He believes universities are small cities with a good deal of ambition. A number of infrastructure projects on the campuses of the UFS were designed by Roodt Architects. On the Bloemfontein Campus, this includes the Student Centre on the Thakaneng Bridge, the Main Gate, the Financial Planning Law Building, and the Computer Centre, as well work done on the Albert Wessels Auditorium. They also designed the dining room and the Main Entrance on the Qwaqwa Campus.

Roodt was introduced to the audience by the familiar singer and his university friend, Coenie de Villiers, with the question: “Why architecture?” He replied: “It is one of the best professions to take you to places most people will never be able to visit – sometimes literally to the feet of kings.”

Roodt believes that architects are sellers of dreams. “Dreams are the purest form of imagination. Architects dream of places as if people matter,” he said.

The Women in Architecture initiative was also launched by the South African Council for the Architectural Profession at the event. Of more than 8 800 professional architects, only 21% are women.

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