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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Communication Science lecturers walk away with Best Teachers Award
2015-11-26

The winners: Jolandi Bezuidenhout, Rentia Engelbrecht, Jamie-Lee Nortje with Prof Milagros Rivera (Head of Department of Communication Science).

Jolandi Bezuidenhout, Rentia Engelbrecht, and Jamie-Lee Nortje are the names behind the award-worthy A-Step programme. These lecturers in the Department of Communication Science at the University of the Free State (UFS) have been facilitating extra class for students in the extended programme since 2008. On 12 November 2015, they celebrated a major milestone when the programme received the Excellence in Teaching and Learning Innovation Award.

The annual awards are hosted by Dr Lis Lange Vice-Rector: Academic at the UFS, and administrated through the Centre for Teaching and Learning (CTL).

It was the first time that the Faculty of the Humanities had received the award. The lecturers were named the Best Teachers in the UFS, emerging in first place in the category: Student Engagement and Learning.

The A-Step sessions form part of a governmental programme dedicated to supporting students by offering diverse curriculum-related activities. Students attend two classes per week where they are equipped with language and life skills. As of 2015, the sessions were expanded to benefit not only the extended programme but all 788 students in Introduction to Verbal and Nonverbal Communication (KOM114).

“The activities are based on theoretical work we do in the mainstream classes,” explained Nortje. Primarily, the activities are meant to “help the student engage the work in a meaningful way so that they can understand it,” she said, which is why the sessions are designed in a fun and creative way.

The ‘Best Teachers’ organised and developed the A-Step sessions collectively and diligently over the years. The award, and the improved students’ academic performance, bears testimony to the effectiveness of their teaching style.

Marissa Grobbelaar, the Academic Staff and Development Project coordinator at the CTL, commended the lecturers’ efforts. Grobbelaar believes that “the way they approached their teaching and the passion which was evident in it,” was one of the reasons they deserved the award.

A former A-Step student, Rorisang Sekhasa, attested that, “the programme was very helpful because you get to have one-on-one sessions with your lecturer, and understand the work better. What was done in class is elaborated on in detail.”

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