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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Pauline Gutter’s metaphorical representations of South Africa

2016-04-07

Art student, Thamsanqa Malgas views the Purgatorium exhibition at the Stegmann Gallery on the Bloemfontein Campus (UFS).
Photo: Rethabile Isaacs

Purgatory is a temporary condition of torment or suffering. This is the central thread of the renowned artist’s exhibition, Purgatorium, at the University of the Free State (UFS). Pauline Gutter’s exhibition was opened by Harry Siertsema on 9 March 2016 at the Stegmann Gallery on the Bloemfontein Campus.

The artist, who grew up on a farm in the Free State, is influenced by animals and farm life. “My work is on many levels a metaphorical representation of the violence of current South Africa. Some people want to move away from stigma, others adopt hysteria. The impressive yet vulnerable bulk of the bulls depicted in uncomfortable positions manifests the voiceless and powerless generation of food producers in their daily struggles for survival,” she wrote in the catalogue of the exhibition.

Prof Dirk van den Berg of the UFS Department of History of Art and Image Studies wrote an essay about the exhibition, in which he captures the lived endurance of stress and suffering which Pauline Gutter depicts vividly in Purgatorium.

“The paintings, drawings, and prints in this exhibition have, in various ways, the effect of disseminating the basic tenor of the weaning metaphor of struggle for survival into the farming domains of the land, its creatures, and its people,” said Prof van den Berg.

Art student, Thamsanqa Malgas, was very impressed with the exhibition, saying that it was a fascinating collection, and a must-see for art lovers. The exhibition closed on 1 April 2016.

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