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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Second book by UFS alumnus celebrates his mother
2016-06-06


Twice an author: Ace Moloi,
author of Holding My Breath.
Photo: Eugene Seegers

Ace Moloi, author of Holding My Breath, describes his memoir as a graveside conversation with his late mother. In the book, he lays bare the intimate details of his life from childhood to his journey as a student at the University of the Free State (UFS).

“It is a letter to my mother that I wrote to celebrate her but also to tell my story. So you will find that it speaks about the strength of motherhood and at the same time it talks about the life struggles of a young black South African,” said the second time author.

The UFS alumnus’ first book - a fable entitled In Her Fall Rose a Nation - was published in 2013 while he was still a final-year Communication Science student at the university. Moloi’s second volume was launched on 3 June 2016 at the Bloemfontein Campus.

Growing up in the small village of Sekgutlong in Qwaqwa, Moloi dreamt of being many things - a radio presenter, a soccer player, and a writer. The writer in him soon took precedence over the sportsman and radio anchor. Because his mother did not live to see her son reach his many milestones, Moloi has dedicated Holding My Breath to her memory and as a belated Mother’s Day present.

Moloi’s writing accomplishments include winning the Young Writers SOMAFCO (Solomon Mahlangu Freedom College) Trust National Essay-Writing Competition in 2012, being selected as a runner-up in the Beyers Naudé essay writing competition in the same year, and being nominated for the Top 10 Human Rights Desk Essay Competition in 2014. Now he can add being published by BlackBird Books, an imprint of Jacana Media.

The young author said to have been “humbled” by the reception his book received at its official launch on 1 May 2016 at the Kingsmead Book Fair in Johannesburg.

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