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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Strydom helps establish SA in international clarinet arena
2016-06-07

Description: Danré Strydom Tags: Danré Strydom

Danré Strydom, clarinet lecturer in
the Odeion School of Music at the
University of the Free State, was
named national chairperson to
represent South Africa in the
International Clarinet Association.
Photo: Odeion School of Music.

Her appointment holds international benefits not only for the University of the Free State (UFS), but also for the rest of South Africa’s clarinet community.

This is the view of Danré Strydom, clarinet lecturer in the Odeion School of Music (OSM) at the UFS, on her appointment as South African chairperson of the International Clarinet Association in Columbus (Ohio), America.

It is no coincidence, therefore, that the OSM, with Strydom at the helm as Buffet artist, will present an international clarinet festival on the Bloemfontein Campus from 4 to 8 October 2016. During the International Clarinet Extravaganza, a first for South Africa, world-renowned clarinet players like Eddy Vanoosthuyse of Belgium, Marco Mazinni of Peru, and Sun Zhen of China, will perform.

More contact with overseas representatives
“South Africa’s clarinet community is fairly distanced from the rest of the world,” says Strydom. “In places like Europe and the USA, it is easy to attend a variety of masterclasses, research opportunities, and clarinet festivals.” Her appointment means that she will have more contact with representatives from other countries. “It is also important for composers from South Africa to have their work performed beyond our borders.”

The purpose of the International Clarinet Association is to support projects that benefit clarinet players. She also writes for the association’s journal.

Strydom, who is completing her PhD this year, was honoured some seven months ago with the elite international accomplishment of Buffet artist. She is the first South African to represent Buffet-Crampon.

Clarinet festival offers additional opportunities
Strydom says the clarinet festival hosted by the UFS is “a wonderful opportunity to put the UFS, OSM, and South Africa on the map for clarinet performance, education, and research.”

The purpose of the festival is to expose South African clarinettists and educators to international trends, and to learn from the best in the world. “The festival will prove that the current education, compositional techniques, standard of players, and the quality at academic institutions can compete with the rest of the world. I also believe it will provide opportunities for students to connect with international players and, in that way, open doors for possible postgraduate studies or concert opportunities overseas.”

Watch videos of Strydom:
Video 1
Video 2

Click here to watch other videos of the OSM.


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