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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Colleges build community through Academic School Projects
2016-06-13


The South College leadership visited CommTech Secondary School as part of their academic
community engagement project. From left is Alexanne Ridge, Wilmie van der Wal, Edith Le Roux,
Tuli Molebalwa, Jean-Claude Naude, Mbali Skosana and Lerato Bale.
Photo: Eddie de Wet.
















Residence Life
at the University of the Free State (UFS), in collaboration with the Community Engagement office, decided to pilot a School Project within colleges for 2016.

The aim of the project is to invest in, and have impact on, not only schools and the learning environment, but also the volunteering spirit of college members. The project triggers critical and reflective thinking as well as the creativity aspect of development to contribute ultimately to our social responsibilities.

Each college will visit a school throughout the year, to serve its academic needs, and to foster relationships in the broader community. Recently, North College visited Bainsvlei High School in Bloemfontein to share information and success stories about academic life as a Kovsie student. At CommTech Secondary School in the city, South College delivered sponsored tables and chairs to improve the overall learning environment.

North College consists of Madelief, Tswelopele, Vergeet-My-Nie, Veritas, and Welwitschia residences while South College includes Armentum, Emily Hobhouse, Marjolein, Kestell, NJ van der Merwe, and Villa Bravado.

“It is a great opportunity for college members to interact with the community, and it serves as motivation for the learners. The learners were very enthusiastic about our visit, and I trust that the South College students will motivate them to complete their high-school career and join us at UFS”, said Wilmie van der Wal, College Coordinator.

The projects will continue during the second semester with the different colleges. Everyone can look forward to significant life-changing stories. A quote by Archbishop Desmond Tutu serves as motivation in this regard: “Do your little bit of good where you are; it’s those little bits of good put together that overwhelm the world”.

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