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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

UFS Paralympic athlete Louzanne ready for Rio
2016-09-12

Description: Louzanne ready for Rio Tags: Louzanne ready for Rio

Rufus Botha (coach, left), Louzanne Coetzee,
and her guide Khothatso Mokone during a training
session for the Rio 2016 Paralympic Games.
Photo: Johan Roux

“Coetzee is someone with a lot of perseverance. She is becoming a world-class athlete with the help of her guide, Khothatso Mokone.” These were the words from Rufus Botha, the coach of 23-year-old Louzanne Coetzee.

Coetzee, who works at the Institute for Reconciliation and Social Justice at the University of the Free State (UFS), said that the 2016 Paralympics in Rio de Janeiro was never a big dream for her, because she never thought she was good enough to make it, but God had a different plan for her life.

Louzanne and her formidable team

Coetzee said that she still struggles to come to terms with the fact that she is competing at the Paralympics and experiences a rollercoaster of emotions. “I am excited, nervous, and confused all at the same time.”

According to Botha, who has been her coach for the past four years, Coetzee and her guide have such a unique rhythm and work together well. “After Mokone, also a former Kovsie, stepped into the picture, everything just escalated.”

The 2016 Paralympics and beyond

“Coetzee is someone with a lot of
perseverance and is becoming a
world-class athlete.”


“Making the Paralympic team is already a bonus. The next target we are aiming for, is for her to reach the finals in the 1500 m,” Botha said.

Coetzee and Mokone were included in the South African team to participate in Rio from 7 to 18 September 2016. Her heat takes place on 15 September 2016 and the finals of the 1500 m on 17 September 2016.

Coetzee’s main goal after the Paralympics is the World ParaAthletics Championships in London 2017.

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