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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Young academic receives BRICS research funding
2017-04-13

Description: Dr Thulisile Mphambukeli Tags: Dr Thulisile Mphambukeli

Dr Thulisile Mphambukeli and Dr Victor Okorie
from the Department of Urban and Regional Planning
at the University of the Free State.
Photo: Rulanzen Martin

“It means a lot to me, as I am a young academic embarking on my postdoctoral research project. To be able to lead a team of researchers from various research institutions in South Africa is humbling.” This is what Dr Thulisile Mphambukeli had to say on being awarded a research grant by the South African BRICS Think Tank.

The think tank, in collaboration with the National Institute for the Humanities and Social Sciences (NIHSS), awarded the lecturer in Urban and Regional Planning at the University of the Free State (UFS) R150 000. She will spearhead a research project between BRICS (Brazil, Russia, India, China, and South Africa) universities. “They have awarded me a three-month grant to facilitate a process of combining various research projects under the BRICS Academic Cluster,” Dr Mphambukeli said.

Platform provides collaboration
“The academic cluster provides a platform for researchers and academics to engage in ongoing collaboration,” she said. The grant will enable her and her research partner, Dr Victor Okorie, postdoctoral fellow in the Department of Urban and Regional Planning at the UFS, to put together a research proposal to be submitted at the end of May 2017. If successful, her team will conduct a research study across BRICS countries over a period of three years. It will be done in collaboration with various South African universities, who will form a team to collaborate with researchers from BRICS universities.

Great accomplishment for UFS
“The funds we have received are quite a great accomplishment for the UFS and our department,” Dr Okorie said. The UFS has become a force to be reckoned with when it comes to emerging issues in BRICS politics and policies. “Our project looks at the provision of ecosystems, agriculture, and security and the UFS was chosen as the host institution.”

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