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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Students translate documents for the aged

2007-11-08

As part of practical module in translation, third-year students in Translation Studies at the University of the Free State (UFS) translated a document for a group of aged people. The document is a guide for luncheon clubs of Age-in-Action, a non-governmental organisation working amongst the aged. The document contains information on how the aged can organise the group and the services they can render in the community. The document was translated into Afrikaans and Sesotho with the help of a group in Heidedal and Mangaung, respectively. As part of their course, the students had to meet with the management of Age-in-Action to find out more about the aim of the document. After that, they visited the groups in the community twice to gain information that would ensure that the documents fulfil the needs of the groups. The students attended to matters such as the type of language used by the groups, what the groups do with the document and the layout requirements of the groups, e.g. a larger font. The module in translation studies is presented as a community service-learning module, which means that students learn while rendering service in a community. They have the advantage of learning in a real-life situation and the community has the advantage of receiving a service. The aim is to develop knowledge which is to the advantage of the community. On the photo the translated document is handed to the leaders of the luncheon clubs. From the left, are: Ms Melita Pietersen (luncheon club leader), me. Karma Harvey (third-year student in Language Practice at the UFS), Ms Susan van Eck (luncheon club leader), and Ms Catherine van Rooyen (luncheon club leader).
Photo: Supplied

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