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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Protest actions on the Main Campus
2008-03-12

Staff and students are kindly requested to take note of the following protest actions that will take place on the Main Campus.

As a result of a dispute over the status of roads on campus, permission was granted by the municipality and the court, in the presence of the university lawyer for the three actions. Strict conditions have been set for these protest actions.

a.) On Wednesday, 12 March 2008, Satawu and Nehawu will picket in front of the Main Building from 09:00 to 12:00. Three hundred persons will possibly attend this event. Marchers are not allowed within 10 meters from the Main Building and there will be 45 marshals present. This is not a march and no memorandum will be handed over. There may be no speeches.

b.) On Thursday, 13 March Nehawu will again picket in front of the Main Building from 13:00 to 14:00. This event must be peaceful. Only 125 Nehawu members may participate and protesters may not break away from the big group. They may not come within 10 meters of the Main Building. Twenty five of the protesters will be marshals. This is not a march and no memorandum will be handed over. No speeches may be made.

c.) On Friday, 14 March a march of Cosatu and Nehawu will take place. This march will probably be joined by a big number of people.

The march will continue through the Nelson Mandela Gate and will enter the campus grounds, but will be limited to the incoming lane of Chancellors Avenue from the Main Gate to the crossing with Alumni Avenue (in front of the Odeion). Speeches will be made and a memorandum will be handed over.

The march will reach the campus at 10:00 and from then the Nelson Mandela Gate will be closed for all traffic. The march must be finished by 14:00. The marchers will return to the city centre and could cause a traffic problem in Nelson Mandela Avenue.

The South African Police Service and the UFS’s Protection Service will monitor all these actions. Staff are kindly requested to use alternative gates to the Nelson Mandela entrance on Friday. Academic activities continue as normal.

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