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Building closer ties with industry to achieve student success

15 March 2019 | Story Rulanzen Martin | Photo Rulanzen Martin

IAC members — The IAC from left; Dr Ivor Zwane, Reneë Beck, Gus Silber, Luhlumelo Toyana, Dr Adri van der Merwe, Nick Efstathiou, Avela Ntsongelwa, Prof Colin Chasi, HOD Communication Department, Alzane Narrain, Nomvo Bam and Dr Gustav Puth.

Building ties with industry experts provides greater prospects for bursaries, prizes for top students, as well as informal internships. This is why the Department of Communication Science at the University of the Free State (UFS) took the bold and commendable step of soliciting the expertise of an Industry Advisory Council (IAC).

“As a department we believe it is important to stay in touch with the industry to ensure that we, and the work we do, stays relevant in order to increase the chances of making our students preferred candidates in the workplace,” said Dr Adri van der Merwe, lecturer at the department.

The advisory panel consisted of Reneë Beck, founder and CEO of Pink Lemon; Nick Efstathiou, newly appointed CEO of Central Media Group; DDr Ivor Zwane, chairman of the board for Small to Medium Enterprise Development; education journalist Gus Silber; journalist Alzane Narrain; Dr Gustav Puth, Academic Director of Post-Graduate Executive Education at Monash South Africa; photographer Luhlumelo Toyana; Avela Ntsongelwa,master's student and Nomvo Bam.

The initiative also created a platform for the students to engage with IAC members. The Department hosted the IAC on 6 March 2019 on the UFS Bloemfontein Campus.

Advice to assist in improving curriculum

“The IAC members’ feedback will influence our curriculum, both in the short term when we begin to shift emphasis on certain matters, as well as in the longer term when we replace or expand on specific modules,” Van der Merwe said.

The advice given by IAC members will be taken very seriously. “We have captured all their input on video, and will now, in preparation for our strategic planning session later this year, analyse and prioritise the actions we need to implement their proposals.” she said. The students are also represented on the IAC in order to hear and take into consideration what the students have to say about how the curriculum can be improved to prepare them more effectively for the workplace.

The department plan on hosting the IAC yearly.

Elbie Lombard, lecturer in the Department and Lihlumelo Toyana

Nick Efstathiou listening to Dr Ivor Zwane (right)

Students listening to the panel talk about trends in Communication Industry

Prof Colin Chasi, HOD of the Department Communication Science with Gus Silber

The IAC members during Q&A session with students

Alzane Narrain with Dr Adri van Der Merwe and Prof Francis Petersen

Students from the Department Communication Science

Prof Francis Petersen, Rector and Vice-Chancellor with Dr Adri Van Der Merwe and Avela Ntsongelwa

News Archive

From lock to SA prop in six months

2017-10-26

One of the rugby players that Kwenzo Blose looks
up to, is the Cheetah prop Ox Nche. He and Nche
are both residents of the Vishuis men’s residence.
Photo: Jóhann Thormählen

If someone told Kwenzo Blose of Glenwood High School that he would scrum as prop for the South African U/20 rugby team at the Junior World Championship, he would probably have thought it was a joke. At that time he still played lock, but only six months after the shift to prop, he represented his country at the tournament in Manchester, England.

Apart from this, KovsieSport’s Junior Sportsman of 2016 – who will probably be playing in his second World Championship this year, only became a Shimla in 2017. Last year he was still playing for the University of the Free State’s Young Guns.

Beast also played lock at first
André Tredoux, former UFS and Cheetah talent scout, said the Springbok prop Beast Mtawarira also played lock and flank at school. “Glenwood competed in the Wildeklawer Super Schools Tournament. Apparently coach André spotted me there and talked to Stephan Jacobs, another UFS coach. At that stage, I still played lock and they told each other that they had to get me to the Free State and convince me to play prop. I knew nothing of these plans,” said Blose.

According to this Paulpietersburg-native, who is 1,87 m tall and weighs 112 kg, he still has a lot to learn at prop. His greatest adjustments were in the scrums. “At prop you have to absorb the pressure of the rest of the pack in order to provide your team with front-foot ball,” he said. He said Jacobs, who was his Young Guns scrum coach, and Daan Human, the Cheetah scrum doctor, has helped him a lot.

An avid student off the field
Even though rugby has opened doors for the loose head who is studying LLB Law, he maintains a good balance. “The main reason why I came to university is to study. To be playing rugby and performing well is a great blessing, but I also have to prioritise and make sure that I obtain my degree.”

This year’s Junior World Championship was from 31 May to 18 June in Tbilisi, Georgia. Last year, the Baby Boks finished in a disappointing fourth place, but Blose believes they can improve on this. “If everything goes according to plan and if some of the guys are playing again, we would have something like nine players who played in the 2016 tournament.”

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