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Building closer ties with industry to achieve student success

15 March 2019 | Story Rulanzen Martin | Photo Rulanzen Martin

IAC members — The IAC from left; Dr Ivor Zwane, Reneë Beck, Gus Silber, Luhlumelo Toyana, Dr Adri van der Merwe, Nick Efstathiou, Avela Ntsongelwa, Prof Colin Chasi, HOD Communication Department, Alzane Narrain, Nomvo Bam and Dr Gustav Puth.

Building ties with industry experts provides greater prospects for bursaries, prizes for top students, as well as informal internships. This is why the Department of Communication Science at the University of the Free State (UFS) took the bold and commendable step of soliciting the expertise of an Industry Advisory Council (IAC).

“As a department we believe it is important to stay in touch with the industry to ensure that we, and the work we do, stays relevant in order to increase the chances of making our students preferred candidates in the workplace,” said Dr Adri van der Merwe, lecturer at the department.

The advisory panel consisted of Reneë Beck, founder and CEO of Pink Lemon; Nick Efstathiou, newly appointed CEO of Central Media Group; DDr Ivor Zwane, chairman of the board for Small to Medium Enterprise Development; education journalist Gus Silber; journalist Alzane Narrain; Dr Gustav Puth, Academic Director of Post-Graduate Executive Education at Monash South Africa; photographer Luhlumelo Toyana; Avela Ntsongelwa,master's student and Nomvo Bam.

The initiative also created a platform for the students to engage with IAC members. The Department hosted the IAC on 6 March 2019 on the UFS Bloemfontein Campus.

Advice to assist in improving curriculum

“The IAC members’ feedback will influence our curriculum, both in the short term when we begin to shift emphasis on certain matters, as well as in the longer term when we replace or expand on specific modules,” Van der Merwe said.

The advice given by IAC members will be taken very seriously. “We have captured all their input on video, and will now, in preparation for our strategic planning session later this year, analyse and prioritise the actions we need to implement their proposals.” she said. The students are also represented on the IAC in order to hear and take into consideration what the students have to say about how the curriculum can be improved to prepare them more effectively for the workplace.

The department plan on hosting the IAC yearly.

Elbie Lombard, lecturer in the Department and Lihlumelo Toyana

Nick Efstathiou listening to Dr Ivor Zwane (right)

Students listening to the panel talk about trends in Communication Industry

Prof Colin Chasi, HOD of the Department Communication Science with Gus Silber

The IAC members during Q&A session with students

Alzane Narrain with Dr Adri van Der Merwe and Prof Francis Petersen

Students from the Department Communication Science

Prof Francis Petersen, Rector and Vice-Chancellor with Dr Adri Van Der Merwe and Avela Ntsongelwa

News Archive

Double achievement for Prof. Paul Grobler

2012-04-25

Prof. Paul Grobler
Photo: Supplied
25 April 2012

Early this year, two journal editions appearing almost simultaneously in Europe featured cover photographs based on papers by Prof. Paul Grobler of the Department of Genetics and his collaborators.

These papers stem from collaborations with Prof. Gunther Hartl at the University of Kiel (Germany) and Dr Frank Zachos from the Natural History Museum in Vienna (Austria). Both papers cover aspects of the genetics of southern African antelope species.

The first paper appeared in the Journal of Zoological Systematics and Evolutionary Research” (from the Wiley-Blackwell group). This was titled “Genetic structure of the common impala (Aepyceros melampus melampus) in South Africa: phylogeography and implications for conservation”.

In this paper, the team analysed impala from various localities in South Africa to determine the relationship between distribution and genetic structure. The results suggest a clear relationship between genetic characteristics and habitat features that regulate gene flow.

The second appeared in the journal Mammalian Biology (from the Elsevier group), with the title “Genetic analysis of southern African gemsbok (Oryx gazella), reveals high variability, distinct lineages and strong divergence from the East African Oryx beisa”.

Here, the researchers looked at various aspects of the genetics and classification of gemsbok. Among the notable findings is that gemsbok populations on the game farms studied are less inbred than previously predicted.

Proffs. Grobler and Hartl initiated these projects on gemsbok and impala, with sub-sections of the research later completed as M.Sc. projects by students from both South Africa and Germany.

Prof. Grobler has been involved with aspects of the population genetics of various mammal species since the early 1990s, and continued with this line of research after joining the UFS in 2006. Current projects in this field include work on wildebeest, vervet monkeys and white rhinoceroses.

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