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15 March 2019 | Story Rulanzen Martin | Photo Rulanzen Martin
IAC members
The IAC from left; Dr Ivor Zwane, Reneë Beck, Gus Silber, Luhlumelo Toyana, Dr Adri van der Merwe, Nick Efstathiou, Avela Ntsongelwa, Prof Colin Chasi, HOD Communication Department, Alzane Narrain, Nomvo Bam and Dr Gustav Puth.

Building ties with industry experts provides greater prospects for bursaries, prizes for top students, as well as informal internships. This is why the Department of Communication Science at the University of the Free State (UFS) took the bold and commendable step of soliciting the expertise of an Industry Advisory Council (IAC).

“As a department we believe it is important to stay in touch with the industry to ensure that we, and the work we do, stays relevant in order to increase the chances of making our students preferred candidates in the workplace,” said Dr Adri van der Merwe, lecturer at the department.

The advisory panel consisted of Reneë Beck, founder and CEO of Pink Lemon; Nick Efstathiou, newly appointed CEO of Central Media Group; DDr Ivor Zwane, chairman of the board for Small to Medium Enterprise Development; education journalist Gus Silber; journalist Alzane Narrain; Dr Gustav Puth, Academic Director of Post-Graduate Executive Education at Monash South Africa; photographer Luhlumelo Toyana; Avela Ntsongelwa,master's student and Nomvo Bam.

The initiative also created a platform for the students to engage with IAC members. The Department hosted the IAC on 6 March 2019 on the UFS Bloemfontein Campus.

Advice to assist in improving curriculum

“The IAC members’ feedback will influence our curriculum, both in the short term when we begin to shift emphasis on certain matters, as well as in the longer term when we replace or expand on specific modules,” Van der Merwe said.

The advice given by IAC members will be taken very seriously. “We have captured all their input on video, and will now, in preparation for our strategic planning session later this year, analyse and prioritise the actions we need to implement their proposals.” she said. The students are also represented on the IAC in order to hear and take into consideration what the students have to say about how the curriculum can be improved to prepare them more effectively for the workplace. 

The department plan on hosting the IAC yearly.

News Archive

UFS takes further steps to address load shedding
2015-02-24

The South African economy is experiencing its worst electricity crisis since 2008, with state power firm Eskom implementing load shedding as it struggles to meet growing demand for power.

The University of the Free State (UFS) has been planning and implementing projects to reduce the impact of load shedding since 2008. This was done primarily to ensure that the academic programme does not suffer as a result of the increasing cuts in power supply, which continued this year.

The university’s main concern is the supply of emergency power to lecture halls and laboratories.

Up to date, 35 generators are serving 55 buildings on the three campuses of the UFS. This includes 26 generators on the Bloemfontein Campus, eight on the Qwaqwa Campus in the Eastern Free State and one generator on the South Campus in Bloemfontein. The generators are serviced regularly and kept in a working condition.

Since 2010, the university has also ensured that all new academic buildings being built were equipped with emergency power.

On the South Campus in Bloemfontein the new lecture hall building and the Computer Laboratory are equipped with emergency power, while the installation of emergency power generators in other buildings is underway. Most of the buildings on the Qwaqwa Campus in the Eastern Free State are provided with emergency power.

“To expand on the work that have already been done, the main objective in the installation of more generators on the Bloemfontein Campus will be to ensure that lecture halls with emergency power are available on the centrally booked timetables and that more of the critical laboratories are equipped with emergency power,” said Mr Nico Janse van Rensburg, Senior Director: University Estates.

“There are still some critical buildings and venues on the Bloemfontein Campus that must be equipped with emergency power. However, this is a costly process and will have to be phased in over a period of time. The further implementation of emergency power is dependent on delivery times of equipment. The university is also looking into alternative power supply solutions, such as solar power,” he said.

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