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Building closer ties with industry to achieve student success

15 March 2019 | Story Rulanzen Martin | Photo Rulanzen Martin

IAC members — The IAC from left; Dr Ivor Zwane, Reneë Beck, Gus Silber, Luhlumelo Toyana, Dr Adri van der Merwe, Nick Efstathiou, Avela Ntsongelwa, Prof Colin Chasi, HOD Communication Department, Alzane Narrain, Nomvo Bam and Dr Gustav Puth.

Building ties with industry experts provides greater prospects for bursaries, prizes for top students, as well as informal internships. This is why the Department of Communication Science at the University of the Free State (UFS) took the bold and commendable step of soliciting the expertise of an Industry Advisory Council (IAC).

“As a department we believe it is important to stay in touch with the industry to ensure that we, and the work we do, stays relevant in order to increase the chances of making our students preferred candidates in the workplace,” said Dr Adri van der Merwe, lecturer at the department.

The advisory panel consisted of Reneë Beck, founder and CEO of Pink Lemon; Nick Efstathiou, newly appointed CEO of Central Media Group; DDr Ivor Zwane, chairman of the board for Small to Medium Enterprise Development; education journalist Gus Silber; journalist Alzane Narrain; Dr Gustav Puth, Academic Director of Post-Graduate Executive Education at Monash South Africa; photographer Luhlumelo Toyana; Avela Ntsongelwa,master's student and Nomvo Bam.

The initiative also created a platform for the students to engage with IAC members. The Department hosted the IAC on 6 March 2019 on the UFS Bloemfontein Campus.

Advice to assist in improving curriculum

“The IAC members’ feedback will influence our curriculum, both in the short term when we begin to shift emphasis on certain matters, as well as in the longer term when we replace or expand on specific modules,” Van der Merwe said.

The advice given by IAC members will be taken very seriously. “We have captured all their input on video, and will now, in preparation for our strategic planning session later this year, analyse and prioritise the actions we need to implement their proposals.” she said. The students are also represented on the IAC in order to hear and take into consideration what the students have to say about how the curriculum can be improved to prepare them more effectively for the workplace.

The department plan on hosting the IAC yearly.

Elbie Lombard, lecturer in the Department and Lihlumelo Toyana

Nick Efstathiou listening to Dr Ivor Zwane (right)

Students listening to the panel talk about trends in Communication Industry

Prof Colin Chasi, HOD of the Department Communication Science with Gus Silber

The IAC members during Q&A session with students

Alzane Narrain with Dr Adri van Der Merwe and Prof Francis Petersen

Students from the Department Communication Science

Prof Francis Petersen, Rector and Vice-Chancellor with Dr Adri Van Der Merwe and Avela Ntsongelwa

News Archive

OSM piano lecturer on jury for Unisa National Competition

2015-03-05

Prof Ruth Goveia
Photo: Supplied

Prof Ruth Goveia, a piano lecturer at our university’s Odeion School of Music (OSM), was chosen to serve on the jury of the 5th Unisa National Piano Competition. This will take place from 11 to 18 July 2015 at the ZK Matthews Hall on the Unisa Muckleneuk Campus in Pretoria.

Prof Goveia holds a doctorate in Music in Piano from the prestigious Jacobs School of Music at Indiana University in the USA, and has a master’s degree in Piano Performance from the College-Conservatory of Music at the University of Cincinnati, also in the USA. Prof Goveia is an experienced adjudicator, and is regularly engaged for both national and international piano competitions, festivals, and examinations.

She is a dedicated teacher, who enjoys working with both students and professional musicians. Several of her students have excelled in competitions and examinations, and enjoy successful careers.

The Unisa National Music Competition was founded with the main objective of providing young South African pianists with the necessary experience, requirements, and procedures of an international piano competition. The winner of the national competition has automatic access as a participant in the next scheduled Unisa International Piano competition. The prescribed repertoire requirements of the national competition always correspond closely to those of the next Unisa International Piano Competition.

Competitors will be subject to the same adjudication criteria and processes applicable to international piano competitions. The Unisa Music Foundation’s next piano competition will have a jazz category running parallel to the classical category.

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