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Building closer ties with industry to achieve student success

15 March 2019 | Story Rulanzen Martin | Photo Rulanzen Martin

IAC members — The IAC from left; Dr Ivor Zwane, Reneë Beck, Gus Silber, Luhlumelo Toyana, Dr Adri van der Merwe, Nick Efstathiou, Avela Ntsongelwa, Prof Colin Chasi, HOD Communication Department, Alzane Narrain, Nomvo Bam and Dr Gustav Puth.

Building ties with industry experts provides greater prospects for bursaries, prizes for top students, as well as informal internships. This is why the Department of Communication Science at the University of the Free State (UFS) took the bold and commendable step of soliciting the expertise of an Industry Advisory Council (IAC).

“As a department we believe it is important to stay in touch with the industry to ensure that we, and the work we do, stays relevant in order to increase the chances of making our students preferred candidates in the workplace,” said Dr Adri van der Merwe, lecturer at the department.

The advisory panel consisted of Reneë Beck, founder and CEO of Pink Lemon; Nick Efstathiou, newly appointed CEO of Central Media Group; DDr Ivor Zwane, chairman of the board for Small to Medium Enterprise Development; education journalist Gus Silber; journalist Alzane Narrain; Dr Gustav Puth, Academic Director of Post-Graduate Executive Education at Monash South Africa; photographer Luhlumelo Toyana; Avela Ntsongelwa,master's student and Nomvo Bam.

The initiative also created a platform for the students to engage with IAC members. The Department hosted the IAC on 6 March 2019 on the UFS Bloemfontein Campus.

Advice to assist in improving curriculum

“The IAC members’ feedback will influence our curriculum, both in the short term when we begin to shift emphasis on certain matters, as well as in the longer term when we replace or expand on specific modules,” Van der Merwe said.

The advice given by IAC members will be taken very seriously. “We have captured all their input on video, and will now, in preparation for our strategic planning session later this year, analyse and prioritise the actions we need to implement their proposals.” she said. The students are also represented on the IAC in order to hear and take into consideration what the students have to say about how the curriculum can be improved to prepare them more effectively for the workplace.

The department plan on hosting the IAC yearly.

Elbie Lombard, lecturer in the Department and Lihlumelo Toyana

Nick Efstathiou listening to Dr Ivor Zwane (right)

Students listening to the panel talk about trends in Communication Industry

Prof Colin Chasi, HOD of the Department Communication Science with Gus Silber

The IAC members during Q&A session with students

Alzane Narrain with Dr Adri van Der Merwe and Prof Francis Petersen

Students from the Department Communication Science

Prof Francis Petersen, Rector and Vice-Chancellor with Dr Adri Van Der Merwe and Avela Ntsongelwa

News Archive

UFS International Studies Group makes history come alive globally

2015-07-15

The UFS International Studies Group comprises students who are top achievers drawn from South Africa, Southern and Central Africa and even further afield.
Photo: Charl Devenish

Headed by Prof Ian Phimister, the UFS International Studies Group comprises six master’s, twelve PhD and twelve postdoctoral fellows who concentrate their research endeavours on African, Imperial and Global History. All of these students are top achievers drawn from South Africa, Southern and Central Africa and even further afield. This group, now only in its third year, presents a phenomenal research output with an international reach.

In the course of the past year alone, five PhD students secured fully-funded invitations to conferences and research seminars in South Africa, Britain, as well as the Netherlands. Our researchers have been publishing articles globally and securing visiting fellowships and research awards.

Dr Clement Masakure and Dr Rosa Williams won funding to present papers at the International Network for the History of Hospitals. Tinashe Nyamunda won a prestigious three-month Cadbury Fellowship at the University of Birmingham in the United Kingdom. Anusa Daimon has been selected as a 2015 Harry Guggenheim award winner, which covers workshop attendance in Nairobi, Kenya.

From among the group, twelve articles have been published or accepted for publication in refereed scholarly journals, as well as four chapters in edited books. Book reviews written by these highly-motivated graduate students, have appeared or will appear in leading national and international academic journals. Remarkably, seven book reviews appearing in one particular issue of African Studies Review, were written by this group. Four scholarly monographs have recently been published, or soon will be. One PhD student is the joint editor (with a senior Canadian academic) of a forthcoming study on Zimbabwe’s controversial Marange diamond mining industry.

Another outstanding researcher, Dr Lindie Koorts, won the award for the best debut writer at the 2014 Woordfees for her book ‘DF Malan and the Rise of Afrikaner Nationalism’ – the first non-fiction writer to achieve this. Her book now appears on the longlist for the 2015 Alan Paton Award.

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