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Building closer ties with industry to achieve student success

15 March 2019 | Story Rulanzen Martin | Photo Rulanzen Martin

IAC members — The IAC from left; Dr Ivor Zwane, Reneë Beck, Gus Silber, Luhlumelo Toyana, Dr Adri van der Merwe, Nick Efstathiou, Avela Ntsongelwa, Prof Colin Chasi, HOD Communication Department, Alzane Narrain, Nomvo Bam and Dr Gustav Puth.

Building ties with industry experts provides greater prospects for bursaries, prizes for top students, as well as informal internships. This is why the Department of Communication Science at the University of the Free State (UFS) took the bold and commendable step of soliciting the expertise of an Industry Advisory Council (IAC).

“As a department we believe it is important to stay in touch with the industry to ensure that we, and the work we do, stays relevant in order to increase the chances of making our students preferred candidates in the workplace,” said Dr Adri van der Merwe, lecturer at the department.

The advisory panel consisted of Reneë Beck, founder and CEO of Pink Lemon; Nick Efstathiou, newly appointed CEO of Central Media Group; DDr Ivor Zwane, chairman of the board for Small to Medium Enterprise Development; education journalist Gus Silber; journalist Alzane Narrain; Dr Gustav Puth, Academic Director of Post-Graduate Executive Education at Monash South Africa; photographer Luhlumelo Toyana; Avela Ntsongelwa,master's student and Nomvo Bam.

The initiative also created a platform for the students to engage with IAC members. The Department hosted the IAC on 6 March 2019 on the UFS Bloemfontein Campus.

Advice to assist in improving curriculum

“The IAC members’ feedback will influence our curriculum, both in the short term when we begin to shift emphasis on certain matters, as well as in the longer term when we replace or expand on specific modules,” Van der Merwe said.

The advice given by IAC members will be taken very seriously. “We have captured all their input on video, and will now, in preparation for our strategic planning session later this year, analyse and prioritise the actions we need to implement their proposals.” she said. The students are also represented on the IAC in order to hear and take into consideration what the students have to say about how the curriculum can be improved to prepare them more effectively for the workplace.

The department plan on hosting the IAC yearly.

Elbie Lombard, lecturer in the Department and Lihlumelo Toyana

Nick Efstathiou listening to Dr Ivor Zwane (right)

Students listening to the panel talk about trends in Communication Industry

Prof Colin Chasi, HOD of the Department Communication Science with Gus Silber

The IAC members during Q&A session with students

Alzane Narrain with Dr Adri van Der Merwe and Prof Francis Petersen

Students from the Department Communication Science

Prof Francis Petersen, Rector and Vice-Chancellor with Dr Adri Van Der Merwe and Avela Ntsongelwa

News Archive

DiMTEC and insurance industry join forces to address the vulnerability of communal and commercial farmers

2015-09-18

At the workshop on index-based insurance for the
agricultural sector were, from the left:
Dr Andries Jordaan, Johan van den Bergh,
Bertus Kruger and Henk Vermeulen.

The United Nations identified climate resilience as a major focus for future development to ensure a safer world for all. Tailor-made insurance and financial products ought to address the needs of the most vulnerable.

Recent research done by the Disaster Management Training and Education Centre for Africa (DiMTEC) at the University of the Free State on the vulnerability of communal and commercial farmers to external shocks highlighted the importance of insurance as an important disaster risk transfer tool. Insurance is generally unavailable to most vulnerable groups, such as communal farmers, small-holding farmers, and new commercial farmers.

For these reasons, DiMTEC invited the insurance industry and other experts to a workshop with the purpose of investigating the development of risk transfer products, especially for drought. They were the hosts of a workshop entitled “Global Resilience through Insurance and Index-Based Risk Transfer Products (IBRTP)”.

Bertus Kruger from Agriseker and Johan van der Berg from SANTAM, together with other experts, attended the workshop facilitated by Dr Andries Jordaan, Head of DiMTEC.

The group attending the workshop, agreed on the following:

- Establishing a UFS-DiMTEC-led research team to investigate the feasibility of index insurance products.
- Mobilising government support to develop risk transfer products for the most vulnerable.
- Initiating forum discussions on risk transfer products.
- Promoting collaboration between the private sector, government, and research institutions with the focus on resilience-building through financial and insurance products.

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