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15 March 2019 | Story Rulanzen Martin | Photo Rulanzen Martin
IAC members
The IAC from left; Dr Ivor Zwane, Reneë Beck, Gus Silber, Luhlumelo Toyana, Dr Adri van der Merwe, Nick Efstathiou, Avela Ntsongelwa, Prof Colin Chasi, HOD Communication Department, Alzane Narrain, Nomvo Bam and Dr Gustav Puth.

Building ties with industry experts provides greater prospects for bursaries, prizes for top students, as well as informal internships. This is why the Department of Communication Science at the University of the Free State (UFS) took the bold and commendable step of soliciting the expertise of an Industry Advisory Council (IAC).

“As a department we believe it is important to stay in touch with the industry to ensure that we, and the work we do, stays relevant in order to increase the chances of making our students preferred candidates in the workplace,” said Dr Adri van der Merwe, lecturer at the department.

The advisory panel consisted of Reneë Beck, founder and CEO of Pink Lemon; Nick Efstathiou, newly appointed CEO of Central Media Group; DDr Ivor Zwane, chairman of the board for Small to Medium Enterprise Development; education journalist Gus Silber; journalist Alzane Narrain; Dr Gustav Puth, Academic Director of Post-Graduate Executive Education at Monash South Africa; photographer Luhlumelo Toyana; Avela Ntsongelwa,master's student and Nomvo Bam.

The initiative also created a platform for the students to engage with IAC members. The Department hosted the IAC on 6 March 2019 on the UFS Bloemfontein Campus.

Advice to assist in improving curriculum

“The IAC members’ feedback will influence our curriculum, both in the short term when we begin to shift emphasis on certain matters, as well as in the longer term when we replace or expand on specific modules,” Van der Merwe said.

The advice given by IAC members will be taken very seriously. “We have captured all their input on video, and will now, in preparation for our strategic planning session later this year, analyse and prioritise the actions we need to implement their proposals.” she said. The students are also represented on the IAC in order to hear and take into consideration what the students have to say about how the curriculum can be improved to prepare them more effectively for the workplace. 

The department plan on hosting the IAC yearly.

Elbie Lombard, lecturer in the Department and Lihlumelo Toyana
Elbie Lombard, lecturer in the Department and Lihlumelo Toyana
Nick Efstathiou listening to Dr Ivor Zwane (right)
Nick Efstathiou listening to Dr Ivor Zwane (right)
Students listening to the panel talk about trends in Communication Industry
Students listening to the panel talk about trends in Communication Industry
Prof Colin Chasi, HOD of the Department Communication Science with Gus Silber
Prof Colin Chasi, HOD of the Department Communication Science with Gus Silber
The IAC members during Q&A session with students
The IAC members during Q&A session with students
Alzane Narrain with Dr Adri van Der Merwe and Prof Francis Petersen
Alzane Narrain with Dr Adri van Der Merwe and Prof Francis Petersen
Students from the Department Communication Science
Students from the Department Communication Science
Prof Francis Petersen, Rector and Vice-Chancellor with Dr Adri Van Der Merwe and Avela Ntsongelwa
Prof Francis Petersen, Rector and Vice-Chancellor with Dr Adri Van Der Merwe and Avela Ntsongelwa

News Archive

Stanford University hosts book launch for UFS Prestige Scholar
2015-12-14

Dr Christian Williams, a member of the Vice-Chancellor’s Prestige Scholars Programme, had his book launched by Stanford University. The book called National Liberation in Postcolonial Southern Africa: A Historical Ethnography of SWAPO’s Exile Camps will be available in South Africa early in 2016.
Photo: Sonia Small

A launch for the much-anticipated book by Dr Christian Williams from the University of the Free State (UFS) was sponsored by the Humanities Center and the Center for African Studies of Stanford University in the USA, among others.

The launch of the book, National Liberation in Postcolonial Southern Africa: A Historical Ethnography of SWAPO’s Exile Camps, coincided with the 40th anniversary of Angola’s independence.

The book was published by Cambridge University Press in September 2015, and the launch at Stanford was on 16 November 2015.

This groundbreaking study, which will be available in South Africa early next year, has already been lauded for its invaluable contribution and the depth of its scholarship. The author is a senior lecturer in the Department of Anthropology of the UFS, and member of the Vice-Chancellor’s Prestige Scholars Programme (PSP). He is a former Fulbright scholar, and holds a doctorate from the University of Michigan in History and Anthropology.

National Liberation in Postcolonial Southern Africa follows members of the South West Africa People's Organization (SWAPO) through three decades of exile in Tanzania, Zambia, and Angola.

It highlights how different Namibians experienced exile, as well as the tensions that developed within SWAPO as Namibians encountered one another while officials asserted their power and protected their interests.

It also follows the return of Namibians who lived in exile to post-colonial Namibia, examining the extent to which divisions and hierarchies that emerged in the camps still continue to shape Namibians today.

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