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Building closer ties with industry to achieve student success

15 March 2019 | Story Rulanzen Martin | Photo Rulanzen Martin

IAC members — The IAC from left; Dr Ivor Zwane, Reneë Beck, Gus Silber, Luhlumelo Toyana, Dr Adri van der Merwe, Nick Efstathiou, Avela Ntsongelwa, Prof Colin Chasi, HOD Communication Department, Alzane Narrain, Nomvo Bam and Dr Gustav Puth.

Building ties with industry experts provides greater prospects for bursaries, prizes for top students, as well as informal internships. This is why the Department of Communication Science at the University of the Free State (UFS) took the bold and commendable step of soliciting the expertise of an Industry Advisory Council (IAC).

“As a department we believe it is important to stay in touch with the industry to ensure that we, and the work we do, stays relevant in order to increase the chances of making our students preferred candidates in the workplace,” said Dr Adri van der Merwe, lecturer at the department.

The advisory panel consisted of Reneë Beck, founder and CEO of Pink Lemon; Nick Efstathiou, newly appointed CEO of Central Media Group; DDr Ivor Zwane, chairman of the board for Small to Medium Enterprise Development; education journalist Gus Silber; journalist Alzane Narrain; Dr Gustav Puth, Academic Director of Post-Graduate Executive Education at Monash South Africa; photographer Luhlumelo Toyana; Avela Ntsongelwa,master's student and Nomvo Bam.

The initiative also created a platform for the students to engage with IAC members. The Department hosted the IAC on 6 March 2019 on the UFS Bloemfontein Campus.

Advice to assist in improving curriculum

“The IAC members’ feedback will influence our curriculum, both in the short term when we begin to shift emphasis on certain matters, as well as in the longer term when we replace or expand on specific modules,” Van der Merwe said.

The advice given by IAC members will be taken very seriously. “We have captured all their input on video, and will now, in preparation for our strategic planning session later this year, analyse and prioritise the actions we need to implement their proposals.” she said. The students are also represented on the IAC in order to hear and take into consideration what the students have to say about how the curriculum can be improved to prepare them more effectively for the workplace.

The department plan on hosting the IAC yearly.

Elbie Lombard, lecturer in the Department and Lihlumelo Toyana

Nick Efstathiou listening to Dr Ivor Zwane (right)

Students listening to the panel talk about trends in Communication Industry

Prof Colin Chasi, HOD of the Department Communication Science with Gus Silber

The IAC members during Q&A session with students

Alzane Narrain with Dr Adri van Der Merwe and Prof Francis Petersen

Students from the Department Communication Science

Prof Francis Petersen, Rector and Vice-Chancellor with Dr Adri Van Der Merwe and Avela Ntsongelwa

News Archive

Tswelopele hosts first LGBTQI panel discussion

2016-10-05

Tshepang Mahlatsi, Zane Thela, Dionne van
Reenen, Dr Thierry Luescher and Galeletsang
Soato, at the Brotherhood with no Limit panel
discussion held at Tswelopele residence on
the Bloemfontein Campus.
Photo: Supplied

Ignorance about issues relating to the Lesbian, Gay, Bisexual, Transgender, Queer and Intersex (LGBTQI) community is a threat to mankind. This is according to Tshepang Mahlatsi, former Prime of Tswelopele residence, regarding LGBTQI concerns at University of the Free State (UFS).

House Tswelopele on the Bloemfontein Campus hosted a panel discussion, Brotherhood with no Limit, on 19 September 2016 to discuss issues affecting the LGBTQI community, which has often been on the receiving end of criticism, hate speech and bigotry.

Academics take stance at LGBTQI discussion

The panel, which consisted of staff members and students, opened the discussion to everyone on campus. The panel comprised Zane Thela, Programme Coordinator: Gender and Sexual Equity Office: Student Affairs; Dionne van Reenen, Assistant Researcher; Dr Thierry Luescher, Assistant Director, Directorate for Institutional Research and Academic Planning, and Mahlatsi.

Creating a safer environment for LQBTQI dialogue

“The message that we were putting across was simple. We as a house cannot allow society to define our own brothers for us,” Mahlatsi said. The responsibility of students and student leaders was to stand in solidarity. He said it was not fair that in the 21st century people were still fighting to be recognised for who they were and what they identified themselves as. This issue had been discussed at Tswelopele before and it was not that much of an issue, Mahlatsi said. “However, this was the first formal one [discussion] where we had speakers who are more informed on the topic.”

The panel discussion also aimed to challenge other residences that still do not allow such talks to take place in a safe environment.

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