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03 April 2019 | Story Xolisa Mnukwa | Photo Vhugala Nthakheni
Uhuru Qwaqwa Arrival
The #UFSWalkToUhuru team arrives at the UFS Qwaqwa Campus on Friday 22 March.

The University of the Free State (UFS) Division of Student Affairs, in collaboration with the UFS Office for International Affairs, have joined hands to drive a fundraising and student-accessibility initiative dubbed, ‘The Walk to Uhuru’ (#UFSWalktoUhuru), which is aimed at raising funds and advocating for the educational rights of the less privileged. 

The project aims to raise funds in excess of R2 million from the public and stakeholders affiliated with the UFS (Kovsie staff and students). The project derives from the 2018/2019 UFS Institutional Student Representative Council (ISRC) mandate ‘Students Must Graduate’. The ISRC mandate aims to source funding opportunities for UFS students to register, and to complete their studies across all three campuses in 2020 and beyond.

The first leg of the project, a 350 km walk from the Bloemfontein to the Qwaqwa Campus, has already taken place and concluded on Friday, 22 March 2019 as planned. The #UFSWalkToUhuru team successfully completed the first leg of their journey to academic freedom for financially disadvantaged students at the UFS. The Uhuru team is now focusing its attention on the second leg and is determined to take on Mount Kilimanjaro (Uhuru) from 20 June to 20 July 2019.

The team sat down for a debriefing session to unpack the overall experience and result of the first half of the initiative, and they all agreed that the walk to Qwaqwa was an enlightening experience. It was a walk that comprised learning opportunities, team building, and goal crushing.

According to Rethabile Motseki, member of the #UFSWalkToUhuru team, the walk to Qwaqwa made a significant impact on the project, as the university community is now aware of the significant goals that the team is trying to accomplish. The team has also resumed their fitness-training programme to ensure that they are ready to take on the Uhuru climb in June.

A media briefing will take place shortly (date to be confirmed) to detail the ongoing fundraising initiatives rolled out by the #UFSWalkToUhuru team.  We implore you, and the nation as a whole, to help establish a better future for disadvantaged UFS students by donating to the initiative.

Students, staff, and the public can support the cause and make contributions/donations to the initiative by visiting the UFS Walk to Uhuru #givengain account page.

For more information, contact UFS SRC President, Sonwabile Dwaba, on DwabaSJ@ufs.ac.za  or Rethabile Motseki on MotsekiR@ufs.ac.za  

News Archive

Recognition from the United Nations and MACE
2013-11-22

 
The University of the Free State received Excellence and Merit awards for its communication and marketing projects.
From the left is Leatitia Pienaar, editor of Bult magazine, Lacea Loader, Director Strategic Communication, Leonie Bolleurs, editor of Dumela and Ilze Bakkes, UFS Marketer: Publications and Broadcast.
Photo: Sonia Small

The University of the Free State (UFS) was this week recognised by the United Nations (UN), as well as the national association for Marketing, Advancement and Communication in Education (MACE), for its communication and marketing publications and campaigns.

The UFS was named by representatives of the UN to receive a special United Nations Award for a leadership communication campaign called ‘Talk to me’. The award, which forms part of the Golden Awards of the International Public Relations Association (IPRA), is made annually to the campaign that best supports human development in line with the UN objectives.

The UFS also received seven awards from MACE during the Higher and Further Education Excellence Awards. The ‘Talk to me’ campaign was awarded an Excellence Award in the category integrated campaigns and projects; a television campaign on DSTV received an Excellence Award in the broadcasting category. The campaign also received an award as the overall winner in this category. The magazine Bult received a special Excellence Award in the category external publications (as the publication with the highest marks in the history of this award ceremony); the staff newsletter Dumela and a set of student recruitment publications each received a Merit Award in the categories internal newsletters and special publications respectively; and the Open Day campaign received a Merit Award in the category integrated campaigns and projects.

The Excellence Awards form part of the 2013 national MACE congress, which was hosted by the UFS on the Bloemfontein Campus from 18-20 November 2013 and attended by 139 delegates from 25 higher and further education institutions.

“I am extremely proud of the achievements of what is emerging as a truly world-class communications department at the UFS recognised increasingly for achievements nationally and abroad,” says Prof Jonathan Jansen, Vice-Chancellor and Rector of the UFS.

‘Talk to me’, which was implemented in 2010, is a leadership communication campaign that creates a way for staff and students to engage with Prof Jansen. With the campaign, he regularly spends time physically sitting on the university’s three campuses in a predetermined area giving staff and students the opportunity to talk and interact with him. The success of the campaign stems from the fact that it gives him the opportunity to pick up on issues or concerns of the campus community.

“The ‘Talk to me’ campaign is one of the key campaigns of the university’s Human Project, as it projects the scholarship of service and transformation leadership. It is an exceptional honour to be recognised by the UN and to receive this award,” says Lacea Loader, Director: Strategic Communication at the UFS.

“The MACE Higher and Further Education Excellence Awards provide an excellent platform to showcase the many projects and campaigns of the sector, and to receive this kind of recognition from our peers is a tremendous honour for the UFS,” says Loader.


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