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03 May 2019 | Story Ruan Bruwer
Lynique Beneke
Lynique Beneke, long jump athlete of the University of the Free State and the national women’s champion seven times in a row, hopes to qualify for the World Championships.

The long jumper, Lynique Beneke, dreams of going to another Olympic Games and jumping over seven metres before she retires.

In between, there is still a World Championship later in the year for which she is trying to qualify. The qualifying standard is 6,72 m, not far from the 6,64 m she achieved at the national athletics championships at the end of April, which earned her a seventh consecutive national crown. At the time, it was the seventh best globally. She will have to qualify in Europe, as the South African season is over.

“With my faith as my biggest support, my mom and I both dreamed about me jumping exactly the same distance of 7,03 m! That is my big goal. I know I can do that,” Beneke (28) said. Her personal best is 6,81 m.

Special bond with coach


She is currently studying Education (BEd Senior and FET phase). “At this moment, I’m focusing on finishing my degree and enjoying my athletics. I want to give my athletics a fair chance, as I am only getting into prime shape now at this age. Once I’m done with athletics, I will focus on a career.”

According to Beneke, a 2016 Olympian and the Kovsie Senior Sportswoman of the Year for 2018, consistency is the name of her game. “I show up, even when I don’t feel like it. I push myself every day. I feel I have so much left in the tank, and that motivates me. All the glory to God.”

She is married to the hurdler, PC (also a Kovsie student). They moved from Gauteng to Bloemfontein at the end of 2017.

“My coach, Emmarie Fouché, was the big influence (coming here). I started working with her at the end of 2015. We work perfectly together; we are both women and have the same work ethic. She understands me. We are very close, and I think that is what makes the difference.”


News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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