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29 May 2019 | Story Elize Davids
Prof Petersen at National Press Club
Prof Petersen with members of the Press Club’s National Executive. From the left are: Reynold Thakuli, SANPARKS; Willem van de Putte, Saturday Star; Ntando Makhubu, Pretoria News (Chairperson) Jos Charle, Pretoria News and Lisa Dewberry, Freelance Communications Specialist.

The South African National Press Club recently hosted the University of the Free State’s Rector and Vice-Chancellor, Prof Francis Petersen, at a gathering of national media representatives and communication specialists in Pretoria. Following a recent, widely publicised opinion article about the importance of the youth vote, Prof Petersen reflected on the period following the national elections of 8 May 2019, sharing his insights from a higher-education perspective.

“The role of the modern university has shifted”, said Prof Petersen, as he outlined five things the UFS was actively pursuing through its Strategic Plan and Integrated Transformation Plan.

New Knowledge

The UFS will develop a new knowledge (research) industry. For South Africa to yield economic growth, it must support the growth of small and medium enterprise. The institution has an active role to play in yielding this new knowledge as reflected in its recent launch of the Agribusiness Transformation Programme with Standard Bank; Applying our knowledge in the Natural and Agricultural Sciences and Business; we will equip and empower 25 black commercial farmers in addressing food insecurity.  The annual Thought-Leadership Series during the Vrystaat Arts Festival in July 2019 will also address economic growth, entrepreneurship, and employment.

Practical Application 

“Once we have trained people for the economy and have delivered research, we must ensure that our knowledge is appropriately disseminated technical academic papers need to be converted to something useful, appropriate, and practically applicable”, he said. 

Public Discourse 

Creating a platform to address controversial issues in our society is what defines the UFS as a thought leader.  As demonstrated by the recent Gangster State Book Discussion by author Pieter-Louis Myburgh hosted by the Business School, the institution continues to demonstrate its’ commitment to intellectually engage society through public discourse. 

Projects 

The institution actively pursues interesting projects that will shift the thinking of general society, government and industry. “These address our response to transformation, informs strategic planning, and shapes our values as we create a new university citizenship – a transformed society of inclusivity and belonging,” he said. 

News Archive

Zubeida Jaffer short film to feature on SABC3
2014-10-08

 

Zubeida Jaffer
Photos: Adrian Steirn, 21 Icons South Africa

The nation-building initiative known as 21 ICONS South Africa, was recently thrilled to announce that Zubeida Jaffer will feature in their second season due to her professional excellence as a journalist and author.

Jaffer is a well-known South African reporter and author and has been a writer-in-residence at the UFS for three years now. The 21 ICONS project was inspired by Nelson Mandela and has created a movement for positive change. By sharing the stories of iconic South African men and women, the intention is to inspire new generations to follow in their footsteps.

One icon is featured per week in a visual celebration of engaging and entertaining portraits and short films, along with an essay biography across multiple media platforms such as print, broadcast, outdoor and social media. Jaffer’s short film will be broadcasted on 2 November 2014 at 20:27 on SABC3 and her collectable portrait will be published in City Press on the same day.

Jaffer’s short film discusses her truth as a journalist and activist who was a key figure in the struggle movement in the Western Cape during apartheid. In an intimate conversation with Adrian Steirn (creator, photographer and director of 21 ICONS, Jaffer talks about her journey as a journalist who always seeks to uncover the truth and give people who don’t have a voice an outlet to express their views, opinions and thoughts.

Other iconic South Africans that have featured on 21 ICONS, were among others, Francois Pienaar (former Springbok rugby captain who won the 1995 Rugby World Cup), Pieter-Dirk Uys (satirist who used comedy and caricature to oppose the apartheid government) and Frene Ginwala (the first female speaker in the National Assembly of South Africa).

With the country celebrating 20 years of democracy, the message that everyone can do something to make a difference – which is portrayed in these powerful and inspiring stories that make up the second season of 21 ICONS – has been well-received by South Africans.

Be sure to get your City Press early and tune in on the evening of 2 November 2014 to see Jaffer’s feature on 21 ICONS.

Jaffer is also the publisher of the Journalist website (http://www.thejournalist.org.za/) launched earlier in 2014, of which the UFS is the founding member. The Journalist is “an independent, non-profit organisation working with the academic community and a range of credible online entities to make their knowledge more accessible to the wider public.”


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