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13 May 2019 | Story Selloane Mile | Photo Tsepo Moeketsi
Qwaqwa Campus Open Day
Colourful learners from near and far descended on the Qwaqwa Campus for this year’s Open Day.

The 2019 University of the Free State Open Day on the Qwaqwa Campus was a colourful affair, attended by learners from high schools in and around Qwaqwa. Leaners were treated to information tables that saw a display of activities, highlighting the multifaceted nature of the campus, dubbed ‘the education hub in the mountains’. The first session began with an excited crowd of mainly Grade 12s receiving words of encouragement from the Campus Principal, Dr Martin Mandew, who extended a word of welcome and gratitude to the teachers for responding to their call. He also encouraged learners to apply as early as possible for the 2020 academic year, as space in tertiary institutions is limited.
 
“Your future is here; Qwaqwa Campus is the place to be,” he reassured the learners. He concluded by saying, “Ours is a smart campus, well-resourced with information and communication technology facilities, among many other features”. 

Learners explore campus

In the second session, learners explored the campus to learn more about what is being offered. They were met by warm and welcoming smiles from representatives of all the faculties and departments. Support services sharing information with potential students included Housing and Residence Affairs, the Student Representative Council (SRC), Student Life, and KovsieSport. Pretty Nzong, a learner from the Seotlong Agricultural and Hotel School, said she has learnt a lot, especially from the faculties, as she did not know what she wanted to study next year. “My highlight of the day was the inspiration I drew from the Assistant Deans and Campus Management in their academic regalia. I hope one day I will ascend that very stage as a graduate,” she said. Her friend, Lebohang Motsoeneng, said the experience gave her a sense of direction on the career path she wants to follow, and this experience re-ignited her spark to become a natural scientist.

Student Life

Although academy was the centre of attention on the day, learners also experienced ‘the feeling’ said to be only known by Kovsies, as they indulged in the essence of student life, including sports, student leadership, counselling services, and career guidance.
 
A sports fanatic, Moleleki Motaung from Mmathabo Secondary School, alluded to his experience as ‘exciting’. “I have been struggling to get exposure, and I believe this campus will afford me an opportunity to showcase my talent on the football field.”  Kamohelo Pholohang, also from Mmathabo Secondary, said the experience was enlightening, as it dealt with his indecisiveness on the course of study that he wants to pursue next year. Both learners emphasised that they are definitely coming to study here next year; both will be studying for a Bachelor of Education degree, with the former reiterating that he will also be the campus football star!

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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