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13 May 2019 | Story Selloane Mile | Photo Tsepo Moeketsi
Qwaqwa Campus Open Day
Colourful learners from near and far descended on the Qwaqwa Campus for this year’s Open Day.

The 2019 University of the Free State Open Day on the Qwaqwa Campus was a colourful affair, attended by learners from high schools in and around Qwaqwa. Leaners were treated to information tables that saw a display of activities, highlighting the multifaceted nature of the campus, dubbed ‘the education hub in the mountains’. The first session began with an excited crowd of mainly Grade 12s receiving words of encouragement from the Campus Principal, Dr Martin Mandew, who extended a word of welcome and gratitude to the teachers for responding to their call. He also encouraged learners to apply as early as possible for the 2020 academic year, as space in tertiary institutions is limited.
 
“Your future is here; Qwaqwa Campus is the place to be,” he reassured the learners. He concluded by saying, “Ours is a smart campus, well-resourced with information and communication technology facilities, among many other features”. 

Learners explore campus

In the second session, learners explored the campus to learn more about what is being offered. They were met by warm and welcoming smiles from representatives of all the faculties and departments. Support services sharing information with potential students included Housing and Residence Affairs, the Student Representative Council (SRC), Student Life, and KovsieSport. Pretty Nzong, a learner from the Seotlong Agricultural and Hotel School, said she has learnt a lot, especially from the faculties, as she did not know what she wanted to study next year. “My highlight of the day was the inspiration I drew from the Assistant Deans and Campus Management in their academic regalia. I hope one day I will ascend that very stage as a graduate,” she said. Her friend, Lebohang Motsoeneng, said the experience gave her a sense of direction on the career path she wants to follow, and this experience re-ignited her spark to become a natural scientist.

Student Life

Although academy was the centre of attention on the day, learners also experienced ‘the feeling’ said to be only known by Kovsies, as they indulged in the essence of student life, including sports, student leadership, counselling services, and career guidance.
 
A sports fanatic, Moleleki Motaung from Mmathabo Secondary School, alluded to his experience as ‘exciting’. “I have been struggling to get exposure, and I believe this campus will afford me an opportunity to showcase my talent on the football field.”  Kamohelo Pholohang, also from Mmathabo Secondary, said the experience was enlightening, as it dealt with his indecisiveness on the course of study that he wants to pursue next year. Both learners emphasised that they are definitely coming to study here next year; both will be studying for a Bachelor of Education degree, with the former reiterating that he will also be the campus football star!

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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