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MICT SETA gives UFS Journalism students a stepping stone

07 October 2019 | Story Rulanzen Martin | Photo Rulanzen Martin

MICT Seta Grant — The MICT SETA Journalism programme will give addition training to 20 Journalism students from the Department of Communication Science.

Student success is one of the key components in the Integrated Transformation Plan. Facilitated by a grant from the Media Information and Communication Technologies (MICT) SETA, the Department of Communication Science at the University of the Free State (UFS) is providing an additional training opportunity for its students with a programme for second-year journalism students.

The MICT SETA Journalism Short Programme is a prestigious extracurricular opportunity. “The programme will provide additional exposure and training in specialist areas not necessarily covered in depth as part of the BA (Journalism) degree,” says Dr Willemien Marais, Programme Director: Communication Science. “Participation in this programme provides students the opportunity to build a portfolio to enhance their employability.”

The SETA grant was acquired through an application made by the department with the assistance of Juanita Burjins Head: Leadership and Development Unit in the Human Resources Department at the UFS, and was signed earlier this year.

In-depth training

The programme will entail short courses on writing, photojournalism, documentary filmmaking, entrepreneurship and personal development.
“It gives us an opportunity to swim in an ocean where it feels you are drowning. I am very excited to have been chosen to be part of the programme,” says.Rene Robinson, a second-year Journalism student and one of 20 selected for the programme. They were selected based on academic performance as well as on the essay they wrote.

Robinson says: “As a Journalism student you meet a lot of negativity about the degree you are pursuing and this programme offers a chance to elevate yourself.”
Keamogetswe Mosepele, who is also part of the programme, adds: “I am really excited to see what it will deliver.”

The programme specifically targets second-year students so these students, once in their final year, can share their experience through assisting a new cohort of first-year journalism students in various practical exercises, thus reinvesting in the department. They will also work at various media partners of the Department of Communication Science.

From the left; Nkonsinathi Gabuza, from the MICT Seta; Dr Willemien Marais; Prof Collin Chasi, Head of the Department Communication
Science and Juanita Burjins. (Photo: Rulanzen Martin)

News Archive

UFS SIFE is the best in SA!

2004-07-09

The SIFE team celebrates their victory with Jack Shewmaker, founder of SIFE in 1975 and past-president of Walmart in the USA, and Moses Kgosana, Chairman of KPMG SA.

The Students in Free Enterprise (SIFE) team of the University of the Free State competed in the National SIFE championships on Thursday, June 17, 2004 at Ceasar’s Convention Centre in Johannesburg.

Strong competition was experienced from the other ten participant SA universities, e.g. the Universities of the Western Cape, Kwazulu-Natal, Cape Town and RAU, but die UFS SIFE team retained the national championship for the third year running.

The team will now represent South Africa and the University of the Free State in Barcelona, Spain at die SIFE World Cup. The competition will be held from 22 to 24 September 2004.

The presentation team members for the competition were Tsholofelo Tlhomelang, Imameleng Matete, Kenneth Lefa, Kabelo Lephaka, Nadia van Staden, Tshepo Mahloko (Multi-Media), Werner Schmidt (Faculty Advisor). Supporting the presentation team were Lineo Peete, Keketso Ntene, Ruth Morienyane, Motaung Mathaba, Tshireletso Seekoe, Peter Letsoalo, Obakeng Msuthwana, Tshepiso Lebentle, JC Langeveldt and Michelle Stanley.

SIFE is a world-wide non-profit organisation with the express aim of encouraging students to spread their business knowledge - gained in the classroom - to the community, to promote and expand the principles of free enterprise.( www.sife.org )

The criteria by which SIFE-projects are measured are the following:

• How free markets work in the global economy.
• How entrepreneurs succeed by identifying a market need and then profitably producing and marketing a product or service to fill that need.
• The personal entrepreneurial, communications, technology and financial management skills needed to successfully compete.
• Practicing business in an ethical and socially responsible manner that supports the principles of a market economy.
• Measuring the results of projects, utilizing mass media and the Internet, involving non-business majors and utilizing a Business Advisory Board, communicating the program through a written report and verbal presentation.

The UFS’ SIFE-team’s presentation complied with all the above mentioned criteria. SIFE UFS’ education drive stretched from primary school learners, to adults who had been working for thirty years – this diverse group was taught about the free market system and its value in the global village. Business ethics and basic business principles were communicated in a fun and interactive way to learners. High-level business advice was given to entrepreneurs who started new projects, e.g. a brick-maker, and marketing advice were given to existing businesses in need of expansion.

If you are interested in helping SIFE UFS achieve its goals, e-mail Werner Schmidt at
schmidtw.ekw@mail.uovs.ac.za or phone him at 051 – 401 3376.

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