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08 October 2019 | Story Xolisa Mnukwa | Photo Charl Devenish
Gradstar UFS
The 2019 GradStar programme is all about producing well-rounded students and providing them with opportunities in the world of work, explained Head of UFS Career Services, Belinda Janeke.

Congratulations to the Kovsies top-11 students who made it into the GradStar top-100 programme for 2019!

Each year, 100 South African students are selected through a rigorous four-phase judging process to become part of the GradStar programme. The programme is designed to offer opportunities for employment to previously unrecognised students.

What makes the top 11? 

According to the UFS Head of Career Services, Belinda Janeke, the GradStar programme is all about producing a well-rounded student. Approximately 6 000 applications were received from Kovsies, of which 500 were selected based on a personality test. Another test was given to the 500 students who passed the personality test, after which interviews were conducted to determine the top 100 from the UFS.  

The students who were selected to represent the UFS exhibited the most potential as future leaders in their respective fields. Apart from academic achievement, contestants were evaluated according to their individual soft skills such as motivation, discipline, altruism, and attitude. This combination promised to deliver top candidates for future employers. 

2019 GradStar programme experiences

Throughout the competition, Kovsie contestants were exposed to new people and opportunities to network with various companies in their preferred career fields, where they had the opportunity to share their CVs with potential employers. Contestants were also afforded the opportunity to develop critical problem-solving skills in the world of work. The GradStar top-100 students also have a WhatsApp group where jobs are advertised.

The programme was valuable for the Kovsies; not only did it prepare them for employment, but also provided them with an opportunity for learning and recognising their own strengths and weaknesses as individuals in the working world. 

Congratulations to the Kovsies who made it into the GradStar top 100: 

Mariné du Toit: Bachelor of Social Work
Nyiko Maluleka: Bachelor of Arts, Corporate and Marketing Communication
Bianca Malan: Bachelor of Accounting, Financial Accounting
Boitumelo Mancoe: Master of Business Administration
Kabelo Mashego: Bachelor of Medicine and Bachelor of Surgery (MB ChB)
Kananelo Moletsane: Bachelor of Agriculture
Mudzunga Mukwevho: Bachelor of Accounting, Financial Accounting
Neo Roberts: Bachelor of Science, Information Technology 
Refilwe Maimane: Bachelor of Commerce, Accounting 
Themba Makhoba: Bachelor of Public Administration
Mpolokeng Mmutle: Bachelor of Commerce, Accounting

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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