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04 September 2019 | Story Leonie Bolleurs | Photo Charl Devenish
Jon Jacobson
Delivering the 31st Sophia Gray Memorial Lecture and Exhibition in Bloemfontein, was Jon Jacobson from Metropolis Design in Cape Town.

What is inside and what is outside? What is coming alive in the light? Minimalism. Hugeness. Shadows. Soft. Art. Complex. Conversation. Ambiguity. Clarity. All phrases and words used by the most recent Sophia Gray laureate, Jon Jacobson from Metropolis Design in Cape Town, to describe aspects of his work.

He delivered the 31st Sophia Gray memorial lecture in Bloemfontein. The name of his lecture at this prestigious event, organised by the UUFS Department of Architecture, was in [de] finite. Jacobson is the first graduate in the department’s MArch with Design.

Nature plays a big role in many of his projects, with a blurred distinction between the inside and the outside of the structures he builds. His designs fulfil the desire of a union with nature. 

A detailed investigation

Jacobson creates places and spaces to celebrate being. “Architecture is undeniably art, but it is also embodied in the completeness of the lived moment,” he says. 

Every project starts with a detailed investigation. “What social theory will we engage with? How progressive is it? What attitude will we take to the environment, to the theory of family? What other personal concerns will we be worried about? It is important to engage critically with this information. Important to build a philosophical base for each project,” says Jacobson.

He also believes it is important to consciously ensure that form follows idea with the same intensity that it follows function and that it does not blindly follow other form. 

At Metropolis, Jon and his team are client centred in their approach to design. Jon explains the process: “Some of the content is brought from the client’s personal and social aspiration and some from contemporary architecture culture, but the most potent component is the hidden set of ideas that emerge from our own engagements with the living world such as popular science, geology, art, music, literature, philosophy, theology, mysticism, and many others. And this emerges in the hidden sense of the word, in its architecture content.”

Content approach to design

In house design, Jon categorises the content that informs the architecture of the house: content pertaining to the individual, their philosophy, values and beliefs, content derived from culture, architecture and the arts, passion, religion, politics, and content referring to the natural world and its processes. Content from each of these spheres is present in any of his work. 

Jon says a major implication of a content approach to design is that it requires a design framework that is largely operative at a level of idea rather than at the level of form. This contributes to creating architecture rather than just buildings. 

His design method allows conscious control over the relationship between the ideas, the forms, and the poetics of the projects. “And at any point in the building process, it is possible to trace back and to critically assess whether any particular form is aligning with the core ideas of the project,” Jon indicates. 

Jon’s first taste of grappling with the infinite of architecture was with a garden pavilion he built for rest and relaxation. “For the first time I felt that we integrated planning, content, sight, programme, structure, and materiality into one unified whole that was expressed with a minimum of means and that was more than just the sum of its part,” he states.

He strongly believes that the individual is at the centre of every architectural project. He says the belief systems, type of social needs, family dynamics, physical habits, and spatial practices of their clients need to be investigated in detail in order to facilitate a meaningful spatial experience.

He continues: “We see our role as designers to saturate the environment with the meaning that enhances our clients’ daily experience in every possible way – from the ergonomic and the practical to the spiritual. In the process, the logics and tradition of architecture and the ego of the architect sometimes need to make way for human need and aspiration.”


News Archive

Kovsie Biggest Braai a huge success
2017-08-30

 Description: Braai Tags: Kovsie Biggest Braai, Kovsie, International Student Council 

Prof Francis Petersen, also attending the braai, is here being
interviewed by one of our #KovsieCyberStas, Thuli Molebalwa.
Photo: Charl Devenish

Even though Braai Day is celebrated nationally in September, students at the University of the Free State (UFS) had their own braai day. The Kovsie Biggest Braai was the biggest student community event of the year.

Takudzwa Nyamunda of the International Student Council said the idea for the braai came from the International Student Association as a social cohesion event for international students. “When the idea was presented to my office we realised the potential for such an initiative to be not just for students but for the whole Kovsie community.”  

They realised there were not a lot of social cohesion events on campus where students and staff could just take a day to relax and embrace the feeling of being a Kovsie. He said he believed the braai could provide the right platform. The main objective of this project was to make it an institutional event with aspects of fundraising for the future. 

Colleges made KBB a success 
An estimated 3500 people attended the festivities on Red Square on 12 August. “We used the college format for the braai and it was set in the form of a challenge between the five colleges, but one of the colleges pulled out,” Takudzwa said. The colleges that did participate made a big contribution towards the success of the event and did all the braaing and selling. 

Creating new Kovsie traditions 
The idea behind the pilot project is that it becomes an annual event which in turn will form part of a new Kovsies tradition. “It received endorsement from top management therefore I believe it will form part of the Kovsie calendar for years to come,” Takudzwa said. 

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