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Jon Jacobson
Delivering the 31st Sophia Gray Memorial Lecture and Exhibition in Bloemfontein, was Jon Jacobson from Metropolis Design in Cape Town.

What is inside and what is outside? What is coming alive in the light? Minimalism. Hugeness. Shadows. Soft. Art. Complex. Conversation. Ambiguity. Clarity. All phrases and words used by the most recent Sophia Gray laureate, Jon Jacobson from Metropolis Design in Cape Town, to describe aspects of his work.

He delivered the 31st Sophia Gray memorial lecture in Bloemfontein. The name of his lecture at this prestigious event, organised by the UUFS Department of Architecture, was in [de] finite. Jacobson is the first graduate in the department’s MArch with Design.

Nature plays a big role in many of his projects, with a blurred distinction between the inside and the outside of the structures he builds. His designs fulfil the desire of a union with nature. 

A detailed investigation

Jacobson creates places and spaces to celebrate being. “Architecture is undeniably art, but it is also embodied in the completeness of the lived moment,” he says. 

Every project starts with a detailed investigation. “What social theory will we engage with? How progressive is it? What attitude will we take to the environment, to the theory of family? What other personal concerns will we be worried about? It is important to engage critically with this information. Important to build a philosophical base for each project,” says Jacobson.

He also believes it is important to consciously ensure that form follows idea with the same intensity that it follows function and that it does not blindly follow other form. 

At Metropolis, Jon and his team are client centred in their approach to design. Jon explains the process: “Some of the content is brought from the client’s personal and social aspiration and some from contemporary architecture culture, but the most potent component is the hidden set of ideas that emerge from our own engagements with the living world such as popular science, geology, art, music, literature, philosophy, theology, mysticism, and many others. And this emerges in the hidden sense of the word, in its architecture content.”

Content approach to design

In house design, Jon categorises the content that informs the architecture of the house: content pertaining to the individual, their philosophy, values and beliefs, content derived from culture, architecture and the arts, passion, religion, politics, and content referring to the natural world and its processes. Content from each of these spheres is present in any of his work. 

Jon says a major implication of a content approach to design is that it requires a design framework that is largely operative at a level of idea rather than at the level of form. This contributes to creating architecture rather than just buildings. 

His design method allows conscious control over the relationship between the ideas, the forms, and the poetics of the projects. “And at any point in the building process, it is possible to trace back and to critically assess whether any particular form is aligning with the core ideas of the project,” Jon indicates. 

Jon’s first taste of grappling with the infinite of architecture was with a garden pavilion he built for rest and relaxation. “For the first time I felt that we integrated planning, content, sight, programme, structure, and materiality into one unified whole that was expressed with a minimum of means and that was more than just the sum of its part,” he states.

He strongly believes that the individual is at the centre of every architectural project. He says the belief systems, type of social needs, family dynamics, physical habits, and spatial practices of their clients need to be investigated in detail in order to facilitate a meaningful spatial experience.

He continues: “We see our role as designers to saturate the environment with the meaning that enhances our clients’ daily experience in every possible way – from the ergonomic and the practical to the spiritual. In the process, the logics and tradition of architecture and the ego of the architect sometimes need to make way for human need and aspiration.”


News Archive

UFS appoints first black woman director
2006-05-03

 The Executive Management of the University of the Free State’s (UFS) has approved the appointment of Mrs Refiloe Seane as Director of Kovsie Student Counselling, and Dr Francois Strydom as Director of Student Development. 

Ms Seane is the first black woman director to be appointed at the UFS and has been acting in this position since last year.

“Mrs Seane’s appointment is the latest in a series of appointments of women in management positions at the UFS.  It signifies our commitment to create a diverse and dynamic institution of higher learning,” said Prof Frederick Fourie, Rector and Vice-Chancellor of the UFS.

Other appointments of women in management positions include that of Prof Magda Fourie as Vice-Rector:  Academic Planning; Prof Letticia Moja as Dean: Faculty of Health Sciences; Dr Choice Makhetha as Vice-Dean:  Student Affairs and Prof Engela Pretorius as Vice-Dean: Humanities. 

Mrs Seane joined the UFS in 1997 as counselling psychologist at Kovsie Counselling.  In 2003 she was promoted to senior psychologist. She holds a master’s degree in Counselling Psychology at the UFS.

“The need for students to receive counselling is steadily on the increase.  I contribute this to the increasing challenges facing young people of today.  Some of the issues we deal with include among others personal adjustment to the university environment, learning and study skills, career guidance and developmental and psychological problems,” said Mrs Seane.

“I commit myself to develop students and prepare them for their studies and careers ahead. My aim is to improve the efficiency of counselling services at the UFS.  This will help produce balanced graduates who will become role players both nationally and internationally,” said Mrs Seane.

Dr Francois Strydom has been appointed as Head/Director for Kovsie Student Development.  Before his appointment Dr Strydom was senior lecturer at the University of the Witwatersrand’s (WITS) School of Human and Community Development.  He holds a Ph D in Psychology from Oxford University, after having obtained a BA degree, BA Honours and master’s degrees in Psychology at the UFS.

“This appointment signals the elevation of the function of student development to directorate level for the first time. It reflects the commitment of the University to support students and their academic development in order to improve their academic success rates. The increase of success rates of especially black students from disadvantaged school backgrounds is a key element of the transformation process of the UFS,” said Prof Fourie.

Media Release
Issued by: Lacea Loader
Media Representative
Tel:  (051) 401-2584
Cell:  083 645 2454
E-mail:  loaderl.stg@mail.uovs.ac.za
2 May 2006

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