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04 September 2019 | Story Leonie Bolleurs | Photo Charl Devenish
Jon Jacobson
Delivering the 31st Sophia Gray Memorial Lecture and Exhibition in Bloemfontein, was Jon Jacobson from Metropolis Design in Cape Town.

What is inside and what is outside? What is coming alive in the light? Minimalism. Hugeness. Shadows. Soft. Art. Complex. Conversation. Ambiguity. Clarity. All phrases and words used by the most recent Sophia Gray laureate, Jon Jacobson from Metropolis Design in Cape Town, to describe aspects of his work.

He delivered the 31st Sophia Gray memorial lecture in Bloemfontein. The name of his lecture at this prestigious event, organised by the UUFS Department of Architecture, was in [de] finite. Jacobson is the first graduate in the department’s MArch with Design.

Nature plays a big role in many of his projects, with a blurred distinction between the inside and the outside of the structures he builds. His designs fulfil the desire of a union with nature. 

A detailed investigation

Jacobson creates places and spaces to celebrate being. “Architecture is undeniably art, but it is also embodied in the completeness of the lived moment,” he says. 

Every project starts with a detailed investigation. “What social theory will we engage with? How progressive is it? What attitude will we take to the environment, to the theory of family? What other personal concerns will we be worried about? It is important to engage critically with this information. Important to build a philosophical base for each project,” says Jacobson.

He also believes it is important to consciously ensure that form follows idea with the same intensity that it follows function and that it does not blindly follow other form. 

At Metropolis, Jon and his team are client centred in their approach to design. Jon explains the process: “Some of the content is brought from the client’s personal and social aspiration and some from contemporary architecture culture, but the most potent component is the hidden set of ideas that emerge from our own engagements with the living world such as popular science, geology, art, music, literature, philosophy, theology, mysticism, and many others. And this emerges in the hidden sense of the word, in its architecture content.”

Content approach to design

In house design, Jon categorises the content that informs the architecture of the house: content pertaining to the individual, their philosophy, values and beliefs, content derived from culture, architecture and the arts, passion, religion, politics, and content referring to the natural world and its processes. Content from each of these spheres is present in any of his work. 

Jon says a major implication of a content approach to design is that it requires a design framework that is largely operative at a level of idea rather than at the level of form. This contributes to creating architecture rather than just buildings. 

His design method allows conscious control over the relationship between the ideas, the forms, and the poetics of the projects. “And at any point in the building process, it is possible to trace back and to critically assess whether any particular form is aligning with the core ideas of the project,” Jon indicates. 

Jon’s first taste of grappling with the infinite of architecture was with a garden pavilion he built for rest and relaxation. “For the first time I felt that we integrated planning, content, sight, programme, structure, and materiality into one unified whole that was expressed with a minimum of means and that was more than just the sum of its part,” he states.

He strongly believes that the individual is at the centre of every architectural project. He says the belief systems, type of social needs, family dynamics, physical habits, and spatial practices of their clients need to be investigated in detail in order to facilitate a meaningful spatial experience.

He continues: “We see our role as designers to saturate the environment with the meaning that enhances our clients’ daily experience in every possible way – from the ergonomic and the practical to the spiritual. In the process, the logics and tradition of architecture and the ego of the architect sometimes need to make way for human need and aspiration.”


News Archive

UFS warmly welcomes prospective students at Open Day
2016-05-19

Description: 2016-05-14 Open Day Blfn Tags: 2016-05-14 Open Day Blfn

Prospective students of 2017 were treated to an Open Day filled with various activities on the Bloemfontein Campus of the University of the Free State.
Photo: Johan Roux

"There is a great deal of political and financial pressure on universities in South Africa, and that is exactly why the country’s future leaders need to be trained at the top universities."

With these words, Prof Jonathan Jansen, Vice-Chancellor and Rector of the University of the Free State (UFS), welcomed prospective students in the Callie Human Centre on the Bloemfontein Campus as part of the Open Day held on 14 May 2016. The UFS is a place where students can fulfil their dreams.

Learners were welcomed warmly on a cold day filled with various activities, and invited to become part of the Kovsie family. Prospective students were treated to many surprises, like a laser show and a performance by South African Music Award-nominated artist, Kyle Deutsch, who performed his popular crowd hit, ‘Back to the beach’, at the informal welcoming ceremony.

Examples of true Kovsies

Prof Jansen said at the official welcoming that graduating from the UFS does two things: It gives a student a Kovsie degree, and it helps to make them decent human beings in a divided country. He encouraged the learners to be as humble as the World 400m champion, Wayde van Niekerk, and to love without borders like Tanya Calitz, the Kovsie Dux of 2015. They are examples of what it means being a true Kovsie.

An information centre – which included on-site applications and a stall with KovsieGear merchandise – was stationed in the H van der Merwe Scholtz Hall, while residences and student associations also had stalls on campus. In the Main Building, parents were able to meet Prof Jansen.

Deans and faculties encourage

Apart from various presentations and interaction with staff, the learners were also welcomed by the deans of their faculties. Prof Danie Vermeulen, Dean of the Faculty of Natural and Agricultural Sciences, said they must study what they love. “Live your own dream. That is why you come to university.”

“The UFS Faculty of Education is a training centre for leaders. We develop leaders with a commitment to serving the community,” said Prof Sechaba Mahlomaholo, Dean of the Faculty of Education.

Click here to see a highlights video of the Bloemfontein Campus Open Day, or here for a video of the Qwaqwa Campus Open Day.

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