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04 September 2019 | Story Xolisa Mnukwa | Photo Xolisa Mnukwa
Koffie Yinkah
“I believe the Hesselbein Global Academy annual fellowship programme was vital for me as a potential public servant of South Africa to serve the people of this country in government one day.” – Kofi Yinkah

University of the Free State (UFS) third-year BAdmin student, Kofi Annan Yinkah, formed part of the Hesselbein Global Academy annual fellowship programme, hosted by the University of Pittsburgh in the United States of America (USA). Originally from the East Rand in Johannesburg, Kofi represented the UFS as one of the top-50 students who were selected out of 450 global applicants.

The Hesselbein Global Academy annual fellowship programme aims to connect young leaders from all over the world with well-equipped professionals who are leaders in the fields of business, government, and education. This programme was established for the purpose of cultivating and producing cadres who will become experienced ethical leaders, armed and qualified enough to address and solicit solutions for critical issues experienced by diverse societies throughout the world.

“The fellowship covered topics that have helped to broaden my critical thought processes and concerns about societal issues in our country and all over the world. It has also emphasised the importance of implementing change through effective governing-policy development and establishment,” Kofi says.

He describes his experience at the fellowship as “out of the ordinary,” and believes that it has had a progressive influence on his life. He explains how it has unlocked his mind through enlightened engagement with student leaders from various countries in the world, including Nigeria, England, Canada, Chile, Trinidad and Tobago, Vietnam, China, United States of America, and Ireland.

One of the most important tools he believes his experience has equipped him with, is understanding the significance of employing a solution-driven approach to various situations. He is confident that this will give him the necessary skills and knowledge to work effectively in teams.

Kofi explains that he found out about the fellowship programme via social media. He encourages UFS students to use online platforms to source information about opportunities that can offer them meaningful experiences for learning and growing. 

News Archive

Trading innovative ideas for academic bursaries worth R275 000
2015-11-09


The top three individual bursary winners with TATA and UFS representatives. From Left:  Naquita Fernandes, Henrike Prinsloo, Lebohang Motsisi, Stefan Strampe, Dr. Johan van Zyl, Jehan van Vuuren, Sanjeeb Lahiri and Salomien Boshoff.
Photo:  Lize Van Den Berg

Learning from industry experts is essential for students’ development. When that learning eases the financial burden of tuition fees, it is even better. TATA Africa has ensured that students from the University of the Free State (UFS) earn academic currency for displaying leadership and business skills.

Jehan Van Vuuren walked away with R40 000 in his student account, Hendrike Prinsloo earned herself R30 000, Stephan Strampe has R25 000 less to worry about when the 2016 academic year arrives, and seven other students managed to save their parents R20 000 each.

These top 10 Strategic Marketing students from the UFS Department of Business Management and Department of Communication Science took up the challenge of devising strategic concepts to be implemented by the Africa branch of TATA Group companies.

TATA Group is a multinational conglomerate which specialises in a wide range of products and services, such as automobile manufacturing, hotel accommodation, construction, textiles, food and beverages, amongst other enterprises operating under its banner. On 15 October 2015, the company’s Head Office representatives signed a cheque for R275 000 to reward the creative input of our students.

Lesle-Ann George won an academic bursary worth R20 000 for her individual effort, and was also part of one of the best four groups that won R10 000 each. She said the competition was an opportunity of a lifetime. The financial aid will be channeled towards the BCom Marketing Honours degree she intends pursuing next year.

The students’ ideas included market research for TATA motors, the development of a mobile application for the Taj Hotel, as well as innovative student-oriented social media, and guerrilla marketing strategies.

“This collaborative partnership between TATA Africa and UFS has provided the students with an opportunity to learn from key role-players in the industry and, in turn, to gain practical exposure to real-life industry happenings,” said Naquita Fernandes, a Business Management lecturer and the competition’s co-organiser.

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