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01 September 2019 | Story Xolisa Mnukwa
Esihle Mhluzi
“As a small-town girl from the Eastern Cape, the only thing I have ever inculcated within myself was the validity of my dreams.” – Esihle Mhluzi #WomenOfKovsies

“I was determined to be more than just ‘the girl on crutches’; I wanted my brilliance to speak for itself,” said Mhluzi in response to the question, “What inspires you?”

As part of its #WomenOfKovsies campaign for 2019, which profiles inspiring women on our three campuses, the UFS celebrates LLB Law student, Esihle Mhluzi. She has served on a few SRC executive committees, UFS women empowerment organisations, and is also the Chairperson of the Universal Access Council for 2019.

Mhluzi says she was ‘graced’ with a physical impairment at the age of 10. She uses the word ‘grace’, because she appreciates what it means for the world and for women today to be in a body like hers. She also recently started pursuing a career in modelling, forming part of the top five of Miss Capable SA, and is currently one of the finalists for Face of Free State Fashion Week 2019.

Mhluzi explains that her decision to pursue modelling was propelled by her rationale to infiltrate spaces that were not necessarily designed for girls who ‘looked’ like her. She found that society seldom embraces and ‘accepts’ young women of her calibre on prestigious modelling platforms. Her mission is to ensure that she becomes the voice for the many women she represents. “With my additional modelling career path, I envisage us – women – running towards victory hand in hand,” said Mhluzi.

For her, being a woman means “being empty of yourself in order to create a better life for your fellow sister”. She believes a woman’s purpose is to extend grace and create safe spaces for each other to exist, heal, overcome, and conquer the world together, being in control of your narrative, and starving the noise. “Being a woman means having the audacity to be unapologetic in your brilliance,” she enthuses.

Mhluzi, who describes herself as ‘multifaceted’, believes that Women’s Month should be celebrated in order to pay homage to the phenomenal women who went before us. She highlights the importance of picking up where they left off. 

“I look forward to the day when being a woman simply means BEING.”

News Archive

Producers to save thousands with routine marketing strategies, says UFS researcher
2014-09-01

 

Photo: en.wikipedia.org

Using derivative markets as a marketing strategy can be complicated for farmers. The producers tend to use high risk strategies which include the selling of the crop on the cash market after harvest; whilst the high market risks require innovative strategies including the use of futures and options as traded on the South African Futures Exchange (SAFEX).

Using these innovative strategies are mostly due to a lack of interest and knowledge of the market. The purpose of the research conducted by Dr Dirk Strydom and Manfred Venter from the Department of Agricultural Economics at the University of the Free State (UFS) is to examine whether the adoption of a basic routine strategy is better than adopting no strategy at all.

The research illustrates that by using a Stochastic Efficiency with Respect to a Function (SERF) and Cumulative Distribution Function (CDF) that the use of five basic routine marketing strategies can be more rewarding. These basic strategies are:
• Put (plant time)
• Twelve-segment pricing
• Three-segment pricing
• Put (pollination)(Critical Moment in production/marketing process), and
• Pricing during pollination phase.

These strategies can be adopted by farmers without an in-depth understanding of the market and market-signals. Farmers can save as much as R1.6 million per year on a 2000ha farm with an average yield.

The results obtained from the research illustrate that each strategy is different for each crop. Very important is that the hedging strategies are better than no hedging strategy at all.

This research can also be applicable to the procurement side of the supply chain.

Maize milling firms use complex procurement strategies to procure their raw materials, or sometimes no strategy at all. In this research, basic routine price hedging strategies were analysed as part of the procurement of white maize over a ten-year period ranging from 2002–2012. Part of the pricing strategies used to procure white maize over the period of ten years were a call and min/max strategy. These strategies were compared to the baseline spot market. The data was obtained from the Johannesburg Stock Exchange’s Agricultural Products Division better known as SAFEX.

The results obtained from the research prove that by using basic routine price-hedging strategies to procure white maize, it is more beneficial to do so than by procuring from the spot market (a difference of more than R100 mil).

Thus, it can be concluded that it is not always necessary to use a complex method of sourcing white maize through SAFEX, to be efficient. By implementing a basic routine price hedging strategy year on year it can be better than procuring from the spot market.

Understanding the Maize Maze by Dr Dirk Strydom and Manfred Venter (pdf) - The Dairy Mail


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