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13 August 2020 | Story Rulanzen Martin | Photo Charl Devenish
Dr Stephanie Cawood has great admiration for two women – her mother and Wagani Maathai. Both strong women from Africa.

Dr Stephanie Cawood from the Centre for Gender and Africa Studies is passionate about the African continent, its people, and especially the women of Africa. As an African studies researcher, Dr Cawood admires a pioneer of feminism in Africa, the late Wangari Maathai, the first African woman to receive a Nobel Prize. 

Dr Cawood is trained in communication science and media studies; her field of specialisation is oral communication, particularly rhetoric and oral tradition.  She obtained her PhD in 2011 with the thesis titled, The Rhetorical Imprint of Nelson Mandela as Reflected in Public Speeches, 1950-2004. 

Some of her most recent research projects include ‘Memorialising Struggle Dynamics of Memory, Space and Power in Post-Liberation Africa’, funded by the British Academy under the Newton Advanced Fellowship.

In the Q&A below, Dr Cawood shares some of her inner thoughts. 


Please tell us about yourself: Who are you and what do you do?
I am a Senior Lecturer in and Director of the Centre for Gender and Africa Studies at the UFS. This means that I am engaged in teaching, research, and strategic leadership.

Is there a woman who inspires you and who you would like to celebrate this Women’s Month, and why?
There are many women I admire. I find great inspiration in ordinary people doing extraordinary things. On a personal level, my mum has always inspired me. For a long time, she was involved in labour relations; I have always admired her ability to keep calm and to think rationally and strategically in the face of adversity. From a feminist standpoint, I greatly admire the late Nobel peace prize winner, Wangari Maathai. She was the founder of the Green Belt Movement in Kenya and the first African woman to win the Nobel peace prize for her environmental, political, and feminist activism. In 1971, she obtained her PhD in Science from the University College of Nairobi when it was not common for women to do so. Her life is testament to the fact that it only takes one person to start a movement and to make a change. 

What are some of the challenges you’ve faced in your life that have made you a better woman?
I believe you should look to the future rather than get stuck in the past. I try to constantly learn from my experiences so that I don’t repeat mistakes and can learn to anticipate future challenges and circumvent them. 

What advice would you give to the 15-year-old you?
Enjoy life and don’t be afraid of thinking independently. It’s a good thing. 

What would you say makes you a champion woman [of the UFS]?
I’m not afraid of trying new things and thinking and doing things in unique and unconventional ways. I am a firm believer in treating people with humanity and respect and I try to live by this creed, although I’m not always successful. The key is in trying to do better every day.  

News Archive

UFS hosts the 2017 SAIMS Conference
2017-09-21

Description: SAIMS confrence Tags: SAIMS, Kopano Nokeng, conference, research, Prof Francis Petersen, business, Kovsies, St Dairy, Mushrooms House 

The hosts of the 2017 SAIMS conference:
Dr Jacques Nel
(UFS:Business Management), Prof Francis Petersen
(UFS Rector and Vice-Chancellor),
Dr Werner Vermeulen (HOD of UFS: Business Management),
Dr Habofanwe Koloba (UFS: Business Management),
and Prof Hendri Kroukamp
(UFS: Dean of Economic and Management Sciences).
Photo: Supplied



The University of the Free State’s (UFS) Department of Business Management recently hosted the 29th South African Institute of Management Scientists (SAIMS) conference at Kopano Nokeng in Bloemfontein. This year’s theme, ‘Management Research: Science Serving Practice’ focused on the importance of sharing our results and making it relevant and usable to different communities.

Prof Petersen motivates researchers to become part of the business cycle 
On the first day of the conference, the Rector and Vice-Chancellor of the UFS, Prof Francis Peterson, welcomed 148 delegates from 18 different institutions (academic and professional) to the City of Roses. He motivated them to keep on doing highly scholarly research by being part of the business cycles.

Prof Adré Schreuder, founder of Consulta (Pty) Ltd, was the keynote speaker of the conference. He highlighted four personas needed to further enhance and develop the science-practice alignment in market research and business. “The first skills persona is called a Social Media Maven, which is in line with the rapid growth of social media networks and the growing need for social media analytics. Then there is the Data Synthesiser that supports the growth trend in Big Data and Advanced analytics, which are both driven by technological innovation and the enormous volume of available data. The third one is Marketing Strategist, which has strong representation in brand and advertising research in our industry. Lastly, we have the ‘Business Consultant’ which aligns with the industry trends towards deeper insights and consultative skills required to move beyond mere reporting, but rather getting involved in the design and implementation of recommendations.”

Conference to collaborate academics and business
Dr Werner Vermeulen, SAIMS 2017 Conference Chair, says, “This conference will underpin the need for collaboration and cooperation of individuals from the academic environment and the business world itself.” He says the conference will also provide a wonderful forum to refresh knowledge and explore contemporary trends and future-based business research.
 
Delegates were also given the opportunity to dress up to the carnival theme and were entertained by a fire dancer and magician. They had the honour of indulging in two Kovsie-produced food products, the St Dairy organic cheese and exotic mushrooms by Mushroom House

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