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24 August 2020 | Story Thabo Kessah | Photo Supplied
Lebohang Masoabi believes she is a champion woman as she commits her time to nurture other champions.

Growing up with an inferiority complex has taught Lebohang Masoabi to flourish in her adult life. She credits former Vice-Chairperson of the University of the Free State’s Council, Dr Nthabeleng Rammile, as a woman who continues to inspire her. She recently won an Innovation in Learning and Teaching award during the Qwaqwa Campus Centre for Teaching and Learning’s Excellence in Learning and Teaching Awards. 

She has just completed her MCom degree in Business Management, focusing on the role of entrepreneurial education on attitudes and intentions of university students. 

Please tell us about yourself: Who you are and what you do? 

My name is Lebohang Masoabi. I am a Lecturer in the Department of Business Management at the University of the Free State Qwaqwa Campus. My areas of expertise include, but are not limited to, entrepreneurship and marketing.

Is there a woman who inspires you and who you would like to celebrate this Women’s Month, and why?

Dr Nthabeleng Rammile. She is intentional and unapologetic about pursuing her destiny. She is a great example of defying limitations. She constantly challenges her abilities. She oozes confidence. But above all, I love how she is passionate about the growth and development of other women, and how she has made it her life’s work to ensure that other women succeed in pursuit of their dreams. 

What are some of the challenges you’ve faced in your life that have made you a better woman?

Self-esteem issues: I had to learn to love myself and believe in myself and when I overcame that, I was unstoppable.

Inferiority complex: I was always afraid to express my full potential, wondering if I am worth it compared to others in my professional and personal space. I then realised that I am not weak, I am not vulnerable, I am not a damsel in distress. The day I realised my full potential as a woman, I flourished.

 

I had to learn to love myself and believe in myself and when I overcame that, I was unstoppable.

What advice would you give to the 15-year-old you?

• You are worth more than you think.
• Not everyone is going to like you, and that is fine.
• Be brave and do what scares you.
• Be kind to yourself.
• Forgive quickly, move on quickly.
• The girls who did not like you then, want to be you now!
• Learn to breathe through the tough moments, it’s not the end of the world.

What would you say makes you a champion woman [of the UFS]?

For the past four years on our campus, I have committed my time and energy to mentor students who are in quest of their professional and personal development, some of whom have launched their careers and have become champions in their own spaces.

So, my answer to this question is that what makes me a champion woman of the UFS is the fact that I nurture other champions!

 


News Archive

Innovation the focus of 28th Sophia Gray Memorial Lecture
2016-09-06

Description: Stratford furniture design Tags: Stratford furniture design

Stratford never lost his passion for designing
furniture. Pictured here is some of his furniture
exhibited at the Oliewenhuis Art Museum.
Photo: Francois van Vuuren: iFlair Photography

Al Stratford, designer, inventor and architect, presented the 28th Sophia Gray Memorial Lecture on 25 August at the Reservoir at the Oliewenhuis Art Museum in Bloemfontein. The event, hosted by the Department of Architecture at the University of the Free State, was also the opening of an exhibition of Stratford’s work.

In his career of 40 years, Stratford has patented many products and won several awards in industrial design and architecture. He is known in South Africa for his development of innovative building technology such as the Winblok Precast Concrete Window System. In 2009 and 2010, he also served as president of the South African Institute of Architects.

The title of his lecture was: Reductive Innovation in Architecture. Throughout his career, Stratford endeavoured – through his designs and inventions – to apply the principle of “reduction” to the building material he used and technology he examined.

Stratford designs and builds smart buildings
Stratford says a home is the paradigm of self-expression. His career as architect started with the building of five houses in Gonubie, near East London. Everything he knew about architecture at that stage, he had taught himself by reading on the subject at the local library. Later on, he achieved great heights in his career by designing and building, among others, the Stratford Guesthouse; the sustainable and resourcefully designed campus buildings for the University of Fort Hare (an institutional building not utilising any electrical air-conditioning); the Edenvale Baptist Church; and a community hall.

His technology is widely used in the building industry

“The arrogance in me gets humiliated when I
see what other people and God has done.”


His technical drawing skills, acquired at an early age during his training as motor mechanic, are still practised years later, particularly in his inventions. Stratford is the inventor of technology commonly used in the building industry today. Of these, the Winblok window system which he patented in 1981, is one of his best known patents. The use of these windows is characteristic of many of the buildings he designed and built. Other technology he invented and patented, includes the Winstep stairs, the Windeck flooring system, and the StratFlex furniture technology.

Furniture designs win him awards
He likes to quote architect Ludwig Mies van der Rohe: “A chair is a very difficult object. A skyscraper is easier.” Stratford started designing and manufacturing his own furniture and never lost this passion. In 2013, he won the Innovation Award at the Design Indaba for his “flat pack” furniture technology.

The humble Stratford – designer, inventor, industrialist, and architect – says he is simply playing around with God’s creation. “The arrogance in me gets humiliated when I see what other people and God has done.”

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