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Q-Lit Radio celebrates first anniversary

20 December 2020 | Story Thabo Kessah | Photo Thabo Kessah

Read More Q Lit first anniversary — Mbuyiselwa Moloi with student volunteers, Keamogetswe Mooketsi (presenter), Tshumelo Phaladi (producer), and Siphamandla Shabangu (SRC member – Social Justice and Universal Access).

The month of October 2020 marked the first anniversary of the Qwaqwa Campus online student radio, Q-Lit. “It has been a rocky road of sleepless nights, tears, and a lot of challenges. However, we have grown from strength to strength. We have made dreams of ordinary students possible. We have influenced change and inspired students to tap into their talents and potential,” said an elated station manager, Mbuyiselwa Moloi.

The station came in handy during the worst lockdown period of the COVID-19 pandemic when it bridged the communication gap between students and the university to integrate teaching and learning into the programming to ensure that no student was left behind. “With all of the regulations and online learning, Q-Lit had to be reinvented. While it was not an easy journey, we have grown more than ever before. Our August 2020 report shows that we have pulled in more than 1 600 listeners, even amid the learning, unlearning, and relearning processes. It was during this month that we also ran a series highlighting strategic offices led by women on campus as part of our Women’s Month celebration,” Mbuyiselwa revealed.

Looking to the future, the station hopes to obtain a full broadcasting licence from the regulatory body, the Independent Communication Authority of South Africa (ICASA), soon.

News Archive

UFS receives several awards for communication projects

2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
- B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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