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04 February 2020 | Story Xolisa Mnukwa | Photo Charl Devenish
Kovsie Eco vehicle parade
A highlight for first-year and senior students is the ACT eco-vehicle building and parade through the streets of Bloemfontein.

Sunny skies, cheerful faces, and an overall great atmosphere surfed the University of the Free State (UFS) Bloemfontein Campus on Saturday, 1 February 2020 for the final series of events in the Kovsie ACT 2020 line-up.

The eco-vehicle parade kick-started the activities for the day and saw various student teams displaying their personalised pit-stop ‘sculptures’ along the streets of Bloemfontein.  UFS residence teams Sonverlief (Houses Sonnedou, Veritas, Madelief); Soetmarmentum (Houses Soetdoring, Marjolein, Armentum); and Beykasium (Houses Beyers Naudé, Akasia, Imperium) came in first, second, and third respectively, obtaining the highest scores out of nine teams for their pit-stop sculpture constructions. 
 
Following the parade, there were a number of fun but competitive eco-vehicle races between the teams. This included the Drag Race, Obstacle Course Race, Formula E Race, Endurance Race, and the Slalom Course Race that took place on the Mokete Square. 

In the evening, students were serenaded by artists such as Early B and Spoegwolf. They danced to performances from the latest Amapiano music sensation, Kabza de Small, and legendary deep-house music duo, Black Motion, at the Rag Farm. 

Assistant Director of UFS Student Life and Director of the Kovsie ACT office, Karen Scheepers, earlier urged students to get more involved in student-life programmes such as Kovsie ACT, in order to equip themselves with a variety of skills and a fulfilling university experience.

A number of senior and first-year students who were part of the action on the UFS Bloemfontein Campus this past Saturday, can attest to Scheepers’ advice.
“I’ve been looking forward to starting university for the longest time, and I am glad that I ended up at the UFS. I don’t feel alone, I feel like I can actually do this,” said first-year Psychology student, Thulisa Shezi.

“University isn’t as bad as everyone thinks it is, it’s just a matter of staying motivated, doing your work, and surrounding yourself with the right people in the process.” – Fourth-year Business Management student, Earl van der Westhuisen.

News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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