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17 February 2020 | Story Xolisa Mnukwa | Photo Supplied
Student Counselling staff members
UFS SCD urges students to make use of the mental-health student toolkit to take control of their wellbeing and happiness and enjoy a compelling student life.

The University of the Free State’s (UFS) Student Counselling and Developmentnt (SCD) was recognised and applauded at the 2019 annual conference of the SSouthern African Association for Counselling and Development in Higher Education (SAACDHE), where they won the SAACDHE best region award for presenting the UFS Mental Health Student Toolkit at the conference, and for being active in the training and development of the UFS SCD team.

UFS Student Counselling and Development win at SAACDHE conference

The UFS, which was the only member institution of the Free State region, maintained vitality and relevance in the work they produced, competing against a number of student counselling centres in regions across South Africa, including KwaZulu-Natal, Western Cape, Eastern Cape, Vaal North-West, Gaunolanga Gauteng, Limpopo, Mpumalanga, Swaziland, and Botswana.

Students to take control of their wellbeing into their own hands

With the vision to promote, enable, and optimise students’ self-direction, the SCD launched the first edition of the student toolkit on Friday, 23 August 2019 – in an effort to assist students in coping with challenges they face in their personal lives during their period of study at the UFS. 

According to Counselling Psychologist in the SCD and compiler of the UFS Mental Health Student Toolkit, Lize Wolmarans, “The UFS Mental Health Student Toolkit is about putting the control of your wellbeing and happiness in your own hands. Taking responsibility for your mental health and understanding that it's the key to success in your personal, academic, and professional life as a student.” 

Dr Melissa Barnaschone, Director of the SCD, further explained that, “This is the culture our department wishes to instil in students – by building a holistic sense of wellbeing into life on campus. The toolkit was developed to empower students by providing increased access to mental-health resources and support.” 

“We have big plans for the toolkit, one of which is to develop it into an interactive app for students. This will enable students to interact with the information in more depth. Secondly, the toolkit will be expanded and adapted annually as we get feedback from students. We will add new relevant topics and continue to improve the overall layout and content. We are also able to learn very valuable information from the topics accessed online – we thus know which topics are the most/least relevant to our students,” Wolmarans added.

UFS Mental Health Student Toolkit a winning formula for student wellness

As a result of the exemplary methods of student counselling in the toolkit, a number of universities and institutions of higher education within South Africa have expressed interest in buying the toolkit to benchmark and prototype the effective student mental-health and wellbeing approaches portrayed in the toolkit.  Wolmarans further explained that, “This is South Africa’s first mental-health guide for university students, and other institutions recognised the potential advantages of purchasing a finished product instead of having to create their own toolkit.”

At the 2019 conference, Tobias van den Bergh, Counselling Psychologist at SCD (Qwaqwa Campus), was elected as Research, Training, and Development coordinator for SAACDHE.

News Archive

Dying of consumption: Studying ‘othering’ and resistance in pop culture
2014-10-31

 

 

The Centre for Africa Studies (CAS) at the UFS – under the project leadership of Prof Heidi Hudson (CAS Director) – conceptualised an interdisciplinary research project on representations of otherness and resistance.

This is in collaboration with UFS departments such as the Odeion School of Music, the Department of Drama and Theatre Arts, the Department of Fine Arts, the Jonathan Edwards Centre Africa and the Department of Afrikaans and Dutch, German and French.  

In this project, Dr Stephanie Cawood from CAS leads a sub-project on the dynamics of pop culture and consumerism. Her research unpacks and critiques pop culture representations of othering and resistance by engaging with the othering rhetoric of conspicuous consumption as well as the subversive rhetoric or culture jamming at play in various South African youth subcultures.

Consumerism has become the institutional system in which we live our daily lives. Pop culture is the result when multinational corporations take aspects of culture and turn it into commodities with high market value. In pop culture and its manifestation, consumption, marketers and savvy advertising executives have realised long ago that othering and resistance are powerful tools to artificially create empty spaces in people’s lives that can only be filled through consuming.

“The scary thing is in my opinion that everyone has become a market segment, including very young children,” says Dr Cawood.

In his 1934 book, The Theory of the Leisure Class (TLC), Thorstein Veblen coined the term conspicuous consumption to describe the conduct of the nouveau riche. He  contended that when people manage to meet their basic human requirements, any additional accumulation of wealth will no longer relate to function, but will be spent on ostentatious displays of conspicuous consumption or waste. Conspicuous consumption has evolved into invidious consumption where consumption is a mark of one’s superior social status and particularly aimed at provoking envy. The whole point is unashamed one-upmanship.  

“Think of the izikhotane or skothane cultural phenomenon where young people engage in ritualised and ostentatious consumerist waste for social prestige. This is an excellent example of invidious consumption.

“Instead of striving to become good citizens, we have become good consumers and none are more vulnerable than our youth irrespective of cultural and ethnic differences”.

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