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06 January 2020 | Story Igno van Niekerk | Photo Igno van Niekerk
Success is tied to the company you keep
Prof Brownhilder Neneh believes failure is part of success – it teaches you to be persistent and resilient.

As a young girl growing up in the Cameroon, her dad told her that once she had completed her first degree, she could choose where in the world she wanted to study. Her first choice was the United States; she applied and was admitted.

So, how did she come to complete her postgraduate studies and then became a professor and Head of the UFS Department of Business Management?


A matter of timing

Prof Brownhilder Neneh, Associate Professor in the Department of Business Management, tells the story. “It was a matter of timing. The new intake in the US took place in June; I started looking around and saw that there was an opportunity to come to the UFS. I did not want to waste six months; so, I came here, did my honours degree, and within one year and five months, I completed my master’s degree (Cum Laude), and then went home. I thought of doing my PhD in Germany but realised that the language might be a challenge; I came back and within a year and a few months, I completed my PhD.”

Listening to Prof Neneh relate the story, one might think she does nothing but study; although her academic workload is high, she finds the time to play with her 14-month-old baby every day. “When I arrive home and she sees me – that’s when my energy soars – and we start playing. Where possible, I take her to conferences with me. As a working mother, I understand the challenge of finding the balance, and my husband is great in supporting me.”


Finding the balance

Having risen to the position of professor, being happily married, and apparently having found the balance which many people seems to strive for their entire lives, I ask Prof Neneh what her recipe for success is. She doesn’t hesitate: “Success is tied to who you marry (if you get married), the company you keep, hard work, consistency, and always trying to be the best at what you do – and, oh yes, failure is part of success; it teaches you to be persistent and resilient. I also believe that God’s grace and favour has added to my success.” At a conference in September 2019, Prof Neneh once again talked about her favourite topic – women entrepreneurs and the challenges they face. She believes that there is a lot to be done to lessen the load of entrepreneurial women. And as I get ready to leave, I ask for her definition of success. She doesn’t hesitate: “Seeing students fly above you – and shining. Yes, to see them shine.”

News Archive

Gauteng business community experiences UFS
2010-09-23

Prof. Matie Hoffman from the Department of Physics of the UFS, presenting at the Boyden Observatory to a group of business executives from Gauteng, during their recent visit to the university.
Photo: Gerhard Louw

The University of the Free State’s (UFS) Corporate Liaison Office recently hosted a group of eleven business men and women from the private sector in Gauteng on its Main Campus in Bloemfontein. The purpose of the campus visits, which are held two to three times a year, is to give representatives from the corporate sector the opportunity to get to know the UFS first-hand and to help build the brand of the university as a national asset.

During their visit the group of business men and women, amongst others, met with faculty members, they enjoyed a networking session with UFS staff at the Oliewenhuis Art Museum, visited the Unit for Students with Disabilities as well as the Department of Paediatrics and Child Health.

The day ended at the Boyden Observatory where a feedback session was facilitated by Prof. Jonathan Jansen, Rector and Vice-Chancellor, and Prof. Ezekiel Moraka, Vice-Rector: External Relations. After this opportunity where the visitors discussed their experience of the UFS, the day came to an end with a presentation on: The African skies: Stories and science by a Ph.D. candidate from the Department of Physics, Mr Bosco Oruru. One of the highlights of the evening included a sighting of the Hubble Telescope in the sky over Bloemfontein and observing the moon and Venus through one of the Boyden telescopes.

The visitors left with new insights and a great appreciation for the contribution of the UFS to education, research and community service in South Africa.

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