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18 July 2020 | Story Amanda Thongha

Staff, students and other stakeholders of the University of the Free State (UFS) can look forward to a virtual music show honouring the values and beliefs of former President Nelson Mandela. Musicians such as Simple Stories, Sibongile Mngoma, Boitumelo Mohutsioa, and Lucy Sehloho have prepared performances that will be showcased on UFS communication platforms on 31 July. Concluding Mandela Month celebrations, the pre-recorded show will also feature performances by poets Braithan Moratwa and Zilungile Muqayi. The show is coordinated by the Division of Student Affairs at the UFS.  

Angelo Mockie, Senior Officer: Arts, Culture and Dialogue at Student Affairs, says the show was primarily produced to convey a message of hope, solidarity, and support to the UFS community. “We chose Mandela Month to publish it, because those are the values that he believed in. Now more than ever, we need to stand together as a community to find ways of adapting to the new normal.”

In a message to UFS staff acknowledging the life and legacy of Nelson Mandela, Prof Francis Petersen, Rector and Vice-Chancellor, said Madiba’s example of compassion and courage made him one of the best-known leaders in the world.
“His life was a true inspiration and his devotion to democracy, equality, learning, and caring for others have earned him the respect of communities around the world.

This year, the significance of Mandela Day will be even more important than ever before, as we demonstrate caring by looking after ourselves, our families, and those around us, while we navigate through the pandemic. Caring provides purpose, but also the motivation to fulfil that purpose. The COVID-19 pandemic should enable us to imagine a world that is fairer, safer, more stable, secure, and one that can prosper.”

Taking Action

Heeding the call to take action and inspire change on Nelson Mandela’s birthday, you can read the following articles about the UFS making every day a Mandela Day:

The shelter and the students – a triumph of social impact

South Campus delivers much-needed educational support during pandemic

News Archive

Stakeholders endorse UFS’s vision and strategy
2014-05-27

Results from a perception audit commissioned by the University of the Free State (UFS) in February 2014 have been finalised. The audit indicates that 86,14% of the university’s internal and external stakeholders agree with the institution's stated vision. An average of 81,99% of stakeholders endorse our values and 81,28% agree with our goals. 

The study was commissioned by the university's Department of Communication and Brand Management and conducted by an external firm of independent researchers. It was aimed at determining internal and external stakeholder understanding and endorsement of university strategy, as well as tracking core reputational indicators and perceptions.

The study was conducted among a representative sample of 23 stakeholder groupings, including staff, current and prospective students, donors, alumni, school principals, community leaders, potential employers of students and international partner universities.

Two similar audits were conducted in the last ten years – in 2005 and again in 2008 after the Reitz incident. Although a direct comparison of findings would not be psychometrically rigorous due to differing research modelling and sampling methods, there is a strong indication that the perception of the institution's stakeholders has shifted.

The uniqueness of the study and the research model developed for the project have recently received international recognition from the International Association of Business Communicators (IABC). The prestigious Jack Whittmer Research Award was presented to the university on 9 June 2014 during the Excellence Awards Gala of the association's world conference held in Toronto, Canada.

Read the full release (pdf)

 

 

Issued by: Lacea Loader (Director: Communication and Brand Management)
Tel: +27(0)51 401 2584 or +27(0)83 645 2454
E-mail: news@ufs.ac.za
Fax: +27(0)51 444 6393

 

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