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Safety First flyer

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Safety First flyer

Putting your safety first as a student

16 July 2020 | Story Valentino Ndaba

BSafe Emergency Contact Information copy_read more 1 — Add these emergency safety contacts to your speed dial.

Staying safe during the coronavirus pandemic extends to ensuring that students at the University of the Free State (UFS) are safe from crime. Crime in South Africa remains an unfortunate reality which continues to affect students, staff and the institution in general.

“Crime requires constant vigilance from the community and this can only be achieved through initiatives that are aimed at informing the community on what to do and what not to do. To this end the BSafe Safety First flyer is geared at informing specifically the student community on safety measures that must be taken,” said Cobus van Jaarsveld, Assistant Director: Threat Detection, Investigations and Liaison at Protection Services.

The Safety First flyer is a guide for students to be crime-conscious whether at their accommodation, on the street, or in their vehicles. It also offers tips on how to act responsibly as far as alcohol and drugs are concerned.

Engaging students on their safety

UFS Protection Services recently engaged with off-campus residence students in Bloemfontein in order to provide tips on how to stay safe in their neighbourhoods. During the engagement, the new Safety First pamphlets were distributed, and students were encouraged to join the Student Crime-Stop Brandwag WhatsApp group.

As from 15 June 2020, Nissi Armed Response was deployed from 18:00 to 06:00. This initiative has already led to them responding to several suspicious persons and vehicles, as well as some minor incidents and disturbances. Two arrests were made on different occasions as a result of the deployment. In the first incident, a suspect was arrested on 27 June 2020 after a burglary in Brandwag, and the second relates to a suspect who was arrested on 10 July 2020 after threatening students at Universitas.

These successes were the result of student and community participation in providing information, coupled with excellent response from private security companies, including Nissi Armed Response, VR Security, and BloemSec.

News Archive

UFS receives several awards for communication projects

2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
- B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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