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01 June 2020 | Story Rulanzen Martin | Photo Stephen Collett
Prof Nico Luwes at the 2019 June Chancellor's Dinner.

It is a double honour for Prof Nico Luwes, emeritus professor at the University of the Free State (UFS), who received both the Gerhard Beukes Prize and the Medal of Honour for Drama from the Suid-Afrikaanse Akademie vir Wetenskap en Kuns. Not only is the prize a great honour, but also the fact that Prof Luwes could attend the Afrikaans class of the same Prof Gerhard Beukes as a student at the UFS.

“For this very reason – and because it was unexpected – it is really a great honour for which I am deeply grateful,” says Prof Luwes, who is currently working in the Department of Drama and Theatre Arts.  Prof Luwes is a leading figure in local and national theatre circles and has written many plays. “I was able to realise myself at the UFS for so many years. I am also grateful that the university and the Department of Drama and its staff have given me and fellow artists so many opportunities to create in our excellent theatres.”

Prof Luwes retired as Head of Department at the end of 2019 and is currently a research fellow in the same department. He is also working on a PhD in creative writing in the Department of Afrikaans and Dutch, German and French at the UFS, under the guidance of Prof Henning Pieterse. “I am also cleaning up two novels that will hopefully be published this year,” he says.

Prof Luwes part of several theatre initiatives 
Over the years, Prof Luwes has been involved in various initiatives for the well-being and survival of the theatre industry, such as the Sanlam theatre initiative and the UFS Department of Drama and Theatre Arts’ Free State Theatre Acts. “The Sanlam theatre initiative was devised by me and Rudie van Rensburg. The project has been able to boost the careers of professional playwrights and students for years.” Drama and Theatre Arts students from the UFS dominated the Sanlam project “with many awards for plays and producing”. 

The Free State Theatre Acts (FACTS) was launched with great financial support from the Lottery and has kept theatre going and created jobs in the Free State for many years. 

The therapeutic function of theatre
For Prof Luwes, theatre is the barometer of a people’s soul. He refers to the therapeutic function of theatre as “the surgeon who reveals and cuts out evil, the court jester who mocks the ridiculous and falsehoods, the comfort of the heart that proves that we are all created with weaknesses, but can also taste the joys of life and the beauty thereof.”  

He summarises it as the thoughts of the man in the street being conceived, experienced, and recreated by theatre artists on behalf of those who are unable to express and realise it themselves.  Prof Luwes’ advice to emerging playwrights is simple: “Write about your experiences and feelings and never try to write like someone else. Trust your intuition and be willing to place your name and thinking on the altar of other people’s opinions in public.” 

The Suid-Afrikaanse Akademie vir Wetenskap en Kuns announced its awards on 21 May 2020. The official presentation will take place at a later stage. 

News Archive

UFS hosts the 2017 SAIMS Conference
2017-09-21

Description: SAIMS confrence Tags: SAIMS, Kopano Nokeng, conference, research, Prof Francis Petersen, business, Kovsies, St Dairy, Mushrooms House 

The hosts of the 2017 SAIMS conference:
Dr Jacques Nel
(UFS:Business Management), Prof Francis Petersen
(UFS Rector and Vice-Chancellor),
Dr Werner Vermeulen (HOD of UFS: Business Management),
Dr Habofanwe Koloba (UFS: Business Management),
and Prof Hendri Kroukamp
(UFS: Dean of Economic and Management Sciences).
Photo: Supplied



The University of the Free State’s (UFS) Department of Business Management recently hosted the 29th South African Institute of Management Scientists (SAIMS) conference at Kopano Nokeng in Bloemfontein. This year’s theme, ‘Management Research: Science Serving Practice’ focused on the importance of sharing our results and making it relevant and usable to different communities.

Prof Petersen motivates researchers to become part of the business cycle 
On the first day of the conference, the Rector and Vice-Chancellor of the UFS, Prof Francis Peterson, welcomed 148 delegates from 18 different institutions (academic and professional) to the City of Roses. He motivated them to keep on doing highly scholarly research by being part of the business cycles.

Prof Adré Schreuder, founder of Consulta (Pty) Ltd, was the keynote speaker of the conference. He highlighted four personas needed to further enhance and develop the science-practice alignment in market research and business. “The first skills persona is called a Social Media Maven, which is in line with the rapid growth of social media networks and the growing need for social media analytics. Then there is the Data Synthesiser that supports the growth trend in Big Data and Advanced analytics, which are both driven by technological innovation and the enormous volume of available data. The third one is Marketing Strategist, which has strong representation in brand and advertising research in our industry. Lastly, we have the ‘Business Consultant’ which aligns with the industry trends towards deeper insights and consultative skills required to move beyond mere reporting, but rather getting involved in the design and implementation of recommendations.”

Conference to collaborate academics and business
Dr Werner Vermeulen, SAIMS 2017 Conference Chair, says, “This conference will underpin the need for collaboration and cooperation of individuals from the academic environment and the business world itself.” He says the conference will also provide a wonderful forum to refresh knowledge and explore contemporary trends and future-based business research.
 
Delegates were also given the opportunity to dress up to the carnival theme and were entertained by a fire dancer and magician. They had the honour of indulging in two Kovsie-produced food products, the St Dairy organic cheese and exotic mushrooms by Mushroom House

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