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25 June 2020 | Story Leonie Bolleurs | Photo Supplied
Prof Arno Hugo recently participated in a session on food with integrity during a webinar by the Integra Trust, where he presented a lecture focusing on the importance of food traceability and the information communicated to the consumer.

In the complete process between farm and fork, consumers are looking for someone to hold accountable if their animal welfare, product quality, and product safety expectations are not met.

On World Sustainable Gastronomy Day earlier this month (18 June 2020), Prof Arno Hugo from the Department of Microbial, Biochemical and Food Biotechnology’s Food Science division at the University of the Free State (UFS) participated in a webinar by the Integra Trust, titled Heal the Land, Heal the People.

The Integra Trust was established to advance climate-smart sustainable and regenerative agriculture. It values the production, distribution, and utilisation of food with integrity in order to heal the land and the people.

Integra Trust strives to promote agriculture that has a limited footprint on the environment.

Prof Hugo’s lecture during the session on food with integrity, focused on the importance of the traceability of food and the information communicated to the consumer. 

Physical and emotional connectedness to farm and the producer
According to him, modern consumers want to know where their food comes from and want to be physically and emotionally connected to the farm and the producer. In the case of meat, for example, they want to know if the meat they buy is ethically produced and whether the animal was treated in a humane manner during the slaughter process. They also want a guarantee that the food they buy is free of harmful substances.

Prof Hugo states: “The consumer’s need for origin-based food is now playing out in a variety of ways, as food processors and retailers are labelling their products according to the origin of the product. One way of achieving this, is through a good traceability system.”

In his presentation, he focused on traceability from a meat industry perspective.

“Thus, in a good traceability system, a product on the store shelf can easily be traced back to the farmer and the farm where the food was originally produced. In modern traceability systems, it is even possible for the consumer to take the product in the store to a scanner that can read the ‘barcode’ and then showing a photo of the farmer and the name and location of the farm where it was produced,” explains Prof Hugo.

Food traceability important from food safety point of view
“Despite the consumer’s emotional need to connect with the farm and the producer, food traceability is also extremely important from a food security and food safety point of view,” he adds.

Although in its simplest form, it is a comprehensive process of keeping record of suppliers and customers in order to allow reconstruction of the product chain in case of need, it is doable. “In Europe, some 25 million cattle per year are now slaughtered with full traceability. The challenge of providing a secure form of identity through this process, is therefore a formidable one. This is achieved with the use of modern technologies such as Blockchain and DNA technology,” explains Prof Hugo. 

Joining him in the session on food with integrity were, among others, Errieda du Toit, chef, food writer, and culinary commentator (talking about perceptions in terms of difference between fast food and story food, asking if it is driven by social media) and Christiaan Campbell, chef and food consultant (talking about achieving synergy and communication between producer and consumer via the food value chain). Steven Barnard of Farmer Kidz presented a session focused on the younger generation, focusing on why it is important to connect children with food production.

News Archive

Young Communication student publishes second book
2014-09-03

Most people get to 90 and never publish a book. Some people at 19 have not even read a book.
But 19-year-old BA Communication student at Kovsies, Grace Nthebe, has already published two books, only in this year...

Grace writes poetry and her first book is called Reflections by Grace.

“It is a personal book and it was only by the grace of God that I could do this reflection,” says Grace.

“Reflections take a look at four aspects of myself:

- Me as a beginner in my life;
- Being a believer of love;
- Looking at critical conditions in life;
- And then finally, taking a look at myself as an African woman.”

Grace became fascinated with poetry in Grade 10. She developed as a poet more and more when she was in Grade 11 and started relying on her writing as a means to express the unexpressed.

“A friend of mine took a look at my writing and asked why I don’t have it published?”

“That was not easy, but I covered everything smoothly and took my time with it.”

More recently, Grace’s second book called Tribute to Love was also published.

“This is more of a motivational book,” she says.

“Young women often have to pretend to be ‘okay’ when going through tough times like a break-up. In Tribute to Love I go through ten basic steps to recover fully after a break-up.”

“A lot of times recovery starts with forgiveness and if you have social support, it eventually ends with learning to let go and being willing to love again. Relationships and break-ups are often phases every person goes through, but it is important to go through it in the right way…”

Grace’s books are self published by Quick Fox and available online at amazon.com

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